//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Wei, Yuting"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Perceived congruence"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Advertising effects
1
Brand
1
Brand attitude
1
Brand image
1
Brand logo
1
Brand management
1
Consumer behaviour
1
Flat design
1
Flatness
1
Konsumentenverhalten
1
Markenartikel
1
Markenführung
1
Markenimage
1
Perceived congruence
1
Werbewirkung
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Wei, Yuting
Altamore, Luca
1
Bacarella, Simona
1
Bellia, Claudio
1
Chironi, Stefania
1
Columba, Pietro
1
Ding, Ying
1
Ingrassia, Marzia
1
Liu, Yanzheng
1
Mimouni Chaabane, Aïda
1
Peng, Luluo
1
Pez, Virginie
1
Wagner, Aiko
1
Wang, Danping
1
Wang, Michael Chih-Hung
1
Wiegand, Elena
1
Xu, Sunxu
1
Zhang, Xiaodan
1
more ...
less ...
Published in...
All
Asia Pacific journal of marketing and logistics
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Flatness promotes modernity : logo flatness and consumers' perception of brand image
Peng, Luluo
;
Wei, Yuting
;
Zhang, Xiaodan
;
Wang, Danping
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 315-333
Persistent link: https://www.econbiz.de/10014486716
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->