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~person:"Wind, Yoram"
~subject:"Marketingmanagement"
~subject:"Strategic management"
~type_genre:"Collection of articles written by one author"
~type_genre:"Reprint"
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Wind, Yoram
Mintzberg, Henry
15
Sheth, Jagdish N.
15
Porter, Michael E.
11
Ansoff, Harry Igor
7
Keller, Kevin Lane
5
Krug, Jeffrey A.
5
Singer, Alan E.
5
Varadarajan, Rajan
5
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Perlitz, Manfred
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Rugman, Alan M.
4
Schuler, Randall S.
4
Teece, David J.
4
Varadarajan, P. Rajan
4
Verbeke, Alain
4
Burgelman, Robert A.
3
De Cieri, Helen
3
Dowling, Peter J.
3
Georg, Susse
3
Govindarajan, Vijay
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Greenley, Gordon E.
3
Gupta, Anil K.
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Hambrick, Donald C.
3
Hoffman, Andrew J.
3
Hoskisson, Robert E.
3
Jaworski, Bernard J.
3
Piercy, Nigel
3
Aaker, David A.
2
Alm, James
2
Barry, David
2
Baum, Tom
2
Brandenburger, Adam
2
Brownlie, Douglas
2
Delery, John E.
2
Elmes, Michael
2
Ewing, Michael
2
Fahey, Liam
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Gary, Loren
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Legends in marketing
4
International marketing ; Vol. 1
1
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ECONIS (ZBW)
5
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1
Market segmentation
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337119
Saved in:
2
Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010336664
Saved in:
3
Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
Saved in:
4
Marketing strategy
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337120
Saved in:
5
Guidelines for developing international marketing strategies
Wind, Yoram
;
Douglas, Susan P.
;
Perlmutter, Howard V.
-
2008
Persistent link: https://www.econbiz.de/10003655509
Saved in:
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