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~person:"Woodside, Arch G."
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Search: subject:"Service Dominant (S-D) Logic"
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Woodside, Arch G.
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Vignettes in the two-step arrival of the internet of things and its reshaping of marketing management's service-dominant logic : commentary
Woodside, Arch G.
;
Sood, Suresh
- In:
Journal of marketing management : MM
33
(
2017
)
1/2
,
pp. 98-110
Persistent link: https://www.econbiz.de/10011697743
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