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~person:"Wu, Luorong"
~subject:"Brand image"
~subject:"Brand management"
~subject:"Experiment"
~subject:"Online-Handel"
~subject:"Service quality"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Conference proceedings"
~type_genre:"Marktinformation"
~type_genre:"Non-commercial literature"
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Search: subject_exact:"Consumer Behaviour"
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Brand image
Brand management
Experiment
Online-Handel
Service quality
Consumer behaviour
36
Konsumentenverhalten
36
Customer satisfaction
12
Kundenzufriedenheit
12
Beziehungsmarketing
8
Dienstleistungsqualität
8
Internet marketing
8
Online-Marketing
8
Relationship marketing
8
Online retailing
7
Viral marketing
7
Virales Marketing
7
Gastronomie
6
Restaurant industry
6
Social Web
5
Social web
5
Beschwerdemanagement
4
Complaint management
4
Consumer behavior
4
Emotion
4
Experimental design
4
online reviews
4
Confidence
3
Corporate Social Responsibility
3
Corporate social responsibility
3
Holiday behaviour
3
Markenführung
3
Share Economy
3
Sharing economy
3
Urlaubsverhalten
3
Vertrauen
3
Aesthetics
2
CSR
2
Crowding
2
Dienstleistungssektor
2
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23
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Article
24
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Article in journal
Article
Conference proceedings
Marktinformation
Non-commercial literature
Aufsatz in Zeitschrift
24
Language
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English
24
Author
All
Wu, Luorong
Han, Heesup
55
Loureiro, Sandra Maria Correia
41
Mattila, Anna S.
41
Phau, Ian
34
Sutter, Matthias
32
Hollebeek, Linda D.
30
Diamantopoulos, Adamantios
29
Ko, Eunju
27
Bang, Nguyen
26
Lusk, Jayson L.
26
Paul, Justin
26
Nayga, Rodolfo M.
25
Sarkar, Abhigyan
24
Jang, Soocheong
23
Japutra, Arnold
23
Melewar, T. C.
23
Prentice, Catherine
23
Sreejesh, S.
23
Dwivedi, Yogesh Kumar
22
Guzman, Francisco
21
Hyun, Sunghyup Sean
21
Park, Jungkun
21
Ahn, Jiseon
20
Balaji, M. S.
20
Bauer, Hans H.
19
Septianto, Felix
19
Veloutsou, Cleopatra
19
Wong, IpKin Anthony
19
Gierl, Heribert
18
Law, Chun Hung Roberts
18
Pelsmacker, Patrick de
18
Wiedmann, Klaus-Peter
18
Bilgihan, Anil
17
Dens, Nathalie
17
Ekinci, Yuksel
17
Filieri, Raffaele
17
Hanks, Lydia
17
Johnson, Lester W.
17
Kerschbamer, Rudolf
17
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International journal of hospitality management
8
International journal of contemporary hospitality management
3
Journal of hospitality marketing & management
2
Journal of service management
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Tourism management : research, policies, practice
2
Journal of business research : JBR
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of service research : JSR
1
Journal of travel and tourism marketing
1
The journal of services marketing
1
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ECONIS (ZBW)
24
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1
When and why nostalgic ads work (and do not work) : a social influence perspective
Huang, Huiling
;
Yang, Bi
;
Liu, Qing
;
Wu, Luorong
- In:
International journal of hospitality management
117
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014457826
Saved in:
2
Platform-centric vs. multi-party service failure : an examination of consumers' negative word of mouth about sharing economy platforms
Wu, Luorong
;
Liu, Qing
;
Ma, Shihan
;
Hanks, Lydia
- In:
International journal of contemporary hospitality management
35
(
2023
)
4
,
pp. 1332-1375
Persistent link: https://www.econbiz.de/10014280782
Saved in:
3
Mediating service experiences with online photos : the role of consumers' perceptions of the mediated servicescape
He, Zeya
;
Wu, Luorong
;
Li, Xiang
- In:
Journal of service management
34
(
2023
)
4
,
pp. 657-695
Persistent link: https://www.econbiz.de/10014338199
Saved in:
4
How consumption ritual affects group versus solo diners
Huang, Huiling
;
Yu, Xi
;
Liu, Qing
;
Wu, Luorong
; …
- In:
International journal of hospitality management
115
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014487563
Saved in:
5
Tech-touch balance in the service encounter : the impact of supplementary human service on consumer responses
Wu, Luorong
;
Fan, Alei
;
Yang, Yang
;
He, Zeya
- In:
International journal of hospitality management
101
(
2022
),
pp. 110
Persistent link: https://www.econbiz.de/10013271321
Saved in:
6
Healing the pain : does COVID-19 isolation drive intentions to seek travel and hospitality experiences?
Lu, Lu
;
Lee, Lindsey
;
Wu, Luorong
;
Li, Xiang
- In:
Journal of hospitality marketing & management
31
(
2022
)
5
,
pp. 620-639
Persistent link: https://www.econbiz.de/10013327194
Saved in:
7
Marketing online food images via color saturation : a sensory imagery perspective
Liu, Qing
;
Wu, Luorong
;
Yu, Xi
;
Huang, Huiling
- In:
Journal of business research : JBR
151
(
2022
),
pp. 366-378
Persistent link: https://www.econbiz.de/10013459820
Saved in:
8
Photo vs. art? : the design of consumption guidance in cultural food consumption
Wu, Luorong
;
Liu, Qing
;
Huang, Huiling
;
Yu, Xi
- In:
International journal of hospitality management
97
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012820032
Saved in:
9
In darkness we seek light : the impact of focal and general lighting designs on customers' approach intentions toward restaurants
Wu, Luorong
;
He, Zeya
;
King, Ceridwyn
;
Mattila, Anna S.
- In:
International journal of hospitality management
92
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012425246
Saved in:
10
Hospitality aesthetic labor management : consumers' and prospective employees' perspectives of hospitality brands
Wu, Luorong
;
King, Ceridwyn A.
;
Lu, Lu
;
Guchait, Priyanko
- In:
International journal of hospitality management
87
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012241859
Saved in:
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