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~person:"Yan, Li"
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Yan, Li
Murray, Kyle B.
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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The motivational dynamics of arousal and values in promoting sustainable behavior : a cognitive energetics perspective
Yan, Li
;
Murray, Kyle B.
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
3
,
pp. 679-699
Persistent link: https://www.econbiz.de/10014383234
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