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~source:"econis"
~subject:"Chinesisch"
~type_genre:"Fallstudie"
~type_genre:"Hochschulschrift"
~type_genre:"Thesis"
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Home appliance industry
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Multinationales Unternehmen
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Bell, Sandra
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International brand management of Chinese companies : case studies on the Chinese household appliances and consumer electronics industry entering US and Western European markets
Bell, Sandra
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2008
Persistent link: https://www.econbiz.de/10003627763
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International brand management of Chinese companies : case studies on the Chinese household appliances and consumer electronics industry entering US and western European markets
Bell, Sandra
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contributor
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2008
Persistent link: https://www.econbiz.de/10013518389
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