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~source:"econis"
~subject:"Internationaler Markteintritt"
~type_genre:"Case study"
~type_genre:"Handbuch"
~type_genre:"Sammlung"
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Search: subject_exact:"Internationale Werbung"
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Internationaler Markteintritt
International marketing
161
Internationales Marketing
161
Multinationales Unternehmen
29
Deutschland
28
Transnational corporation
27
Germany
26
Marketingmanagement
25
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22
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19
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19
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19
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18
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18
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15
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15
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12
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10
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10
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10
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53
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53
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39
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Lehrbuch
32
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29
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20
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Zentes, Joachim
4
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1
Brahm, Laurence J.
1
Cui, Annie Peng
1
Czinkota, Michael R.
1
Ergenzinger, Rudolf
1
Hünerberg, Reinhard
1
Keegan, Warren J.
1
Kohlert, Helmut
1
Krulis-Randa, Jan S.
1
Liewehr, Marc
1
Quelch, John A.
1
Ronkainen, Ilkka A.
1
Sabel, Charles F.
1
Saxon, Mike
1
Schlegelmilch, Bodo B.
1
Stöttinger, Barbara
1
Swoboda, Bernhard
1
Tomasitz-Möseneder, Gabriele
1
Wajda, Theresa A.
1
Walsh, Michael F.
1
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Internationale Standardlehrbücher der Wirtschafts- und Sozialwissenschaften
1
Internationalisierung von Vertrieb und Handel
1
Osteuropa im Fokus : Zahlen, Daten und Fakten zu Direktmarketing und Versandhandel
1
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ECONIS (ZBW)
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1
Luxury brands in emerging markets : a case study on China
Cui, Annie Peng
;
Wajda, Theresa A.
;
Walsh, Michael F.
- In:
Entrepreneurship in international marketing
,
(pp. 287-305)
.
2015
Persistent link: https://www.econbiz.de/10010493025
Saved in:
2
Internationales Marketing für Ingenieure
Kohlert, Helmut
-
2014
-
2. Aufl.
Persistent link: https://www.econbiz.de/10010412550
Saved in:
3
Export pioneers in Latin America
Sabel, Charles F.
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009626193
Saved in:
4
An American's guide to doing business in China : negotiating contracts and agreements, understanding culture and customs, marketing products and services
Saxon, Mike
-
2007
Persistent link: https://www.econbiz.de/10003361573
Saved in:
5
Global marketing management : a casebook
Quelch, John A.
(
contributor
); …
-
2006
-
5. ed.
Persistent link: https://www.econbiz.de/10002731223
Saved in:
6
Länderreports
Tomasitz-Möseneder, Gabriele
- In:
Osteuropa im Fokus : Zahlen, Daten und Fakten zu …
,
(pp. 89-289)
.
2006
Persistent link: https://www.econbiz.de/10003477974
Saved in:
7
Harvard business review on doing business in China
2005
-
[Reprint]
Persistent link: https://www.econbiz.de/10003191221
Saved in:
8
Fallstudien zum internationalen Management : Grundlagen, Praxiserfahrungen, Perspektiven
Zentes, Joachim
(
contributor
)
-
2004
-
2., vollst. überarb. Aufl.
Persistent link: https://www.econbiz.de/10001921393
Saved in:
9
Außenhandel : Marketingstrategien und Managementkonzepte
Zentes, Joachim
(
ed.
)
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002003536
Saved in:
10
Doing business in China : the Sun Tzu way
Brahm, Laurence J.
-
2004
-
1. ed.
Persistent link: https://www.econbiz.de/10001984157
Saved in:
1
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