//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"econis"
~subject:"Internet marketing"
~type_genre:"Case study"
~type_genre:"Ratgeber"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer promotion"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Internet marketing
Sales promotion
44
Verkaufsförderung
44
Verkaufstechnik
10
Selling
7
Verkauf
7
Beziehungsmarketing
6
Deutschland
6
Germany
6
Relationship marketing
6
Sales-promotion
6
Customer service
5
Kundenservice
5
Marketing
5
Salespeople
5
USA
5
United States
5
Verkaufspersonal
5
Erfolgsfaktor
4
Success factor
4
Communication
3
Kommunikation
3
Lieferkette
3
Supply chain
3
Verkaufserfolg
3
Advertising
2
Bank marketing
2
Bankmarketing
2
Business process management
2
Consumer behaviour
2
Demand
2
Großbritannien
2
Internet-Auktion
2
Konsumentenverhalten
2
Lieferantenmanagement
2
Nachfrage
2
Online auction
2
Online-Marketing
2
Physical distribution
2
Preismanagement
2
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Case study
Ratgeber
Article in journal
87
Aufsatz in Zeitschrift
87
Aufsatz im Buch
4
Book section
4
Aufsatzsammlung
3
Arbeitspapier
2
Fallstudie
2
Graue Literatur
2
Non-commercial literature
2
Working Paper
2
Amtsdruckschrift
1
Collection of articles of several authors
1
Government document
1
Lehrbuch
1
Sammelwerk
1
Textbook
1
more ...
less ...
Language
All
English
2
Author
All
Melnik, Mikhail I.
2
Richardson, Paul
2
Tompkins, Dan
2
Published in...
All
Journal of promotion management : JPM
2
Source
All
ECONIS (ZBW)
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Does it pay to promote on eBay?
Melnik, Mikhail I.
;
Richardson, Paul
;
Tompkins, Dan
- In:
Journal of promotion management : JPM
17
(
2011
)
4
,
pp. 438-456
Persistent link: https://www.econbiz.de/10009422501
Saved in:
2
How seller and product characteristics impact promotion on eBay
Melnik, Mikhail I.
;
Richardson, Paul
;
Tompkins, Dan
- In:
Journal of promotion management : JPM
17
(
2011
)
4
,
pp. 426-437
Persistent link: https://www.econbiz.de/10009422504
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->