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Search: subject:"IMAGE ANALYSIS"
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Image analysis
8
image analysis
7
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6
Social web
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Virales Marketing
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Artificial intelligence
3
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2
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1
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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Information systems research : ISR
1
International journal of intelligent enterprise
1
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Inventi impact: SMEs
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Journal of retailing
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Management science : journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
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1
Less is more : engagement with the content of social media influencers
Harst, Jesse Pieter van der
;
Angelopoulos, Spyros
- In:
Journal of business research : JBR
181
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014556535
Saved in:
2
Luxury is what you say : analyzing electronic word-of-mouth marketing of luxury products using artificial intelligence and machine learning
Oc, Yusuf
;
Plangger, Kirk
;
Sands, Sean
;
Campbell, Colin L.
- In:
Psychology & marketing
40
(
2023
)
9
,
pp. 1704-1719
Persistent link: https://www.econbiz.de/10014338319
Saved in:
3
The effect of review images on review helpfulness : a contingency approach
Kübler, Raoul
;
Lobschat, Lara
;
Welke, Lina
;
Meij, Hugo …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 5-23
Persistent link: https://www.econbiz.de/10014526948
Saved in:
4
Frontiers: smoke and mirrors : impact of e-cigarette taxes on underage social media posting
Anand, Piyush
;
Kadiyali, Vrinda
- In:
Marketing science
43
(
2024
)
3
,
pp. 479-487
Persistent link: https://www.econbiz.de/10014529238
Saved in:
5
The power of brand selfies
Hartmann, Jochen
;
Heitmann, Mark
;
Schamp, Christina
; …
- In:
Journal of marketing research
58
(
2021
)
6
,
pp. 1159-1177
Persistent link: https://www.econbiz.de/10012794322
Saved in:
6
Image features and demand in the sharing economy : a study of Airbnb
He, Jiaxiu
;
Li, Bingqing
;
Wang, Xin
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
4
,
pp. 760-780
Persistent link: https://www.econbiz.de/10014451269
Saved in:
7
Can consumer-posted photos serve as a leading indicator of restaurant survival? : evidence from yelp
Zhang, Mengxia
;
Luo, Lan
- In:
Management science : journal of the Institute for …
69
(
2023
)
1
,
pp. 25-50
Persistent link: https://www.econbiz.de/10014285959
Saved in:
8
The cost of looking natural : why the no-makeup movement may fail to discourage cosmetic use
Smith, Rosanna K.
;
Yazdani, Elham
;
Wang, Pengyuan
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
2
,
pp. 324-337
Persistent link: https://www.econbiz.de/10012819759
Saved in:
9
Modernizing retailers in an emerging market : investigating externally focused and internally focused approaches
Anderson, Stephen J.
;
Iacovone, Leonardo
;
Kankanhalli, …
- In:
Journal of marketing research
59
(
2022
)
3
,
pp. 472-496
Persistent link: https://www.econbiz.de/10013258048
Saved in:
10
Identification of travel styles by learning from consumer-generated images in online travel communities
Brusch, Ines
- In:
Information & management : the internat. journal of …
59
(
2022
)
6
,
pp. 1-10
Persistent link: https://www.econbiz.de/10013363427
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