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Lichtenstein, Donald R.
16
Netemeyer, Richard G.
9
Burton, Scot
6
Brooks, Charles M.
2
Janiszewski, Chris
2
Kaufmann, Patrick J.
2
Lichtenstein, Donald R
2
Maxham, James G.
2
Bhagat, Sanjai
1
Braig, Bridgette M.
1
Drumwright, Minette E.
1
Garretson, Judith A.
1
Kaufman, Patrick J.
1
Lee, Jiheon
1
Loroz, Peggy Sue
1
Low, George S.
1
Mohr, Gina S
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Ridgway, Nancy M.
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Suk, Kwanho
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Journal of retailing
5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of marketing
2
Journal of marketing research : JMR
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Journal of advertising research
1
Journal of consumer affairs : official publication of the American Council on Consumer Interests
1
Journal of the Academy of Marketing Science
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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OLC EcoSci
ECONIS (ZBW)
20
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1
The Influence of Price Presentation Order on Consumer Choice
Suk, Kwanho
;
Lee, Jiheon
;
Lichtenstein, Donald R
- In:
Journal of marketing research : JMR
49
(
2012
)
5
,
pp. 708-718
Persistent link: https://www.econbiz.de/10010031976
Saved in:
2
The Effect of Marketer-Suggested Serving Size on Consumer Responses: The Unintended Consequences of Consumer Attention to Calorie Information
Mohr, Gina S
;
Lichtenstein, Donald R
;
Janiszewski, Chris
- In:
Journal of marketing
76
(
2012
)
1
,
pp. 59-76
Persistent link: https://www.econbiz.de/10009818843
Saved in:
3
The Dilemma of Pull and Push-Price Promotions
Lichtenstein, Donald R.
;
Netemeyer, Richard G.
;
Maxham, …
- In:
Journal of retailing
86
(
2010
)
1
,
pp. 51-69
Persistent link: https://www.econbiz.de/10008395725
Saved in:
4
The Retail Value Chain: Linking Employee Perceptions to Employee Performance, Customer Evaluations, and Store Performance
Maxham, James G.
;
Netemeyer, Richard G.
;
Lichtenstein, …
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
2
,
pp. 147-167
Persistent link: https://www.econbiz.de/10007997090
Saved in:
5
Trip chaining behavior in multi-destination shopping trips: A field experiment and laboratory replication
Brooks, Charles M.
;
Kaufmann, Patrick J.
;
Lichtenstein, …
- In:
Journal of retailing
84
(
2008
)
1
,
pp. 29-39
Persistent link: https://www.econbiz.de/10008890828
Saved in:
6
Trip chaining behavior in multi-destination shopping trips: A field experiment and laboratory replication
Brooks, Charles M.
;
Kaufmann, Patrick J.
;
Lichtenstein, …
- In:
Journal of retailing
84
(
2008
)
1
,
pp. 29-38
Persistent link: https://www.econbiz.de/10008054885
Saved in:
7
Special Issue on Conceptualizing, Assessing, and Managing Risk: Public Policy Perspectives - The Moderating Role of Perceived Behavior-Outcome Covariation on Consumer Estimates of...
Loroz, Peggy Sue
;
Lichtenstein, Donald R.
- In:
Journal of public policy & marketing : JPP & M ; an …
23
(
2004
)
1
,
pp. 54-64
Persistent link: https://www.econbiz.de/10007027831
Saved in:
8
The Effect of Corporate Social Responsibility on Customer Donations to Corporate-Supported Nonprofits
Lichtenstein, Donald R.
;
Drumwright, Minette E.
;
Braig, …
- In:
Journal of marketing
68
(
2004
)
4
,
pp. 16-32
Persistent link: https://www.econbiz.de/10005925209
Saved in:
9
A Range Theory Account of Price Perception
Janiszewski, Chris
;
Lichtenstein, Donald R.
- In:
Journal of consumer research : JCR ; an …
25
(
1999
)
4
,
pp. 353-368
Persistent link: https://www.econbiz.de/10006667314
Saved in:
10
Exposure to Sales Flyers and Increased Purchases in Retail Supermarkets Does looking at the weekly sales flyer for a supermarket have any effect on the products consumers actually...
Burton, Scot
;
Lichtenstein, Donald R.
;
Netemeyer, Richard G.
- In:
Journal of advertising research
39
(
1999
)
5
,
pp. 7-14
Persistent link: https://www.econbiz.de/10006517870
Saved in:
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