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Bearden, William O.
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Madden, Charles S.
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Malhotra, Manoj K.
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Uscátegui, Kelly
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Uscátegui, Kelly H.
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Marketing research : a magazine of management and applications
1
Psychology & marketing
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OLC EcoSci
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Customer Contact and the Evaluation of Service Experiences: Propositions and Implications for the Design of Services
Bearden, William O.
;
Malhotra, Manoj K.
;
Uscátegui, …
- In:
Psychology & marketing
15
(
1998
)
8
,
pp. 793-810
Persistent link: https://www.econbiz.de/10006991113
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2
THE POOL IS DRYING UP
Bearden, William O.
;
Madden, Charles S.
;
Uscátegui, Kelly
- In:
Marketing research : a magazine of management and …
10
(
1998
)
1
,
pp. 27-33
Persistent link: https://www.econbiz.de/10007126085
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