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Search: isPartOf:"Marktorientiertes F&E Management"
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Kundenorientierung
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Beschaffungsmarketing
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Innovationsmanagement
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Marketingmanagement
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Produkteinführung
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Produktentwicklung
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Kramer, Markus S.
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Cooper, Robert
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Geschka, Horst
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USB Cologne (EcoSocSci)
ECONIS (ZBW)
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Service-Marketing : Inhalte, Umsetzung, Erfolgsfaktoren
Müller, Helmut
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1996
Persistent link: https://www.econbiz.de/10004251928
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2
Erfolgsfaktor Markt : kundenorientierte Produktinnovation
Kleinschmidt, Elko
;
Geschka, Horst
;
Cooper, Robert
-
1996
Persistent link: https://www.econbiz.de/10004252020
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3
Lean development : kostengünstige Prozeßgestaltung
Holst, Joachim
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1996
Persistent link: https://www.econbiz.de/10004252305
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4
Produkterfolg durch Customer Focus
Kramer, Markus S.
-
1996
Persistent link: https://www.econbiz.de/10004301891
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5
Modulare Unternehmensführung
Kramer, Friedhelm
;
Kramer, Markus S.
Persistent link: https://www.econbiz.de/10004197588
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