Service-Marketing : Inhalte, Umsetzung, Erfolgsfaktoren
Helmut Müller
| Year of publication: |
1996
|
|---|---|
| Authors: | Müller, Helmut |
| Publisher: |
Berlin [u.a.] : Springer |
| Subject: | Marketingmanagement | Kundendienst |
| Extent: | VIII, 322 S. : Ill., graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-540-59221-0 |
| Source: |
Persistent link: https://www.econbiz.de/10004251928