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Search: subject_exact:"Kundenwertanalyse"
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2007
Customer value
2,424
Kundenwert
2,424
Beziehungsmarketing
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Consumer behaviour
615
Konsumentenverhalten
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Betriebliche Wertschöpfung
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Customer integration
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Kundenintegration
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Kundenzufriedenheit
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Service quality
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Dienstleistungsqualität
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Marketingmanagement
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Theorie
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Lieferantenmanagement
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Supplier relationship management
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Markenführung
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Service-Dominant Logic
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Service-dominant logic
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Brand image
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Markenimage
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Value co-creation
112
Kundenmanagement
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Social Web
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Social web
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customer value
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Einzelhandel
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Messung
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Retail trade
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Helkkula, Anu
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Kelleher, Carol
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Journal of customer behaviour
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Circularity of customer service experience and customer perceived value
Helkkula, Anu
;
Kelleher, Carol
- In:
Journal of customer behaviour
9
(
2010
)
1
,
pp. 37-53
Persistent link: https://www.econbiz.de/10003965734
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