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~subject:"Advertising effects"
~subject:"Smoking"
~subject:"United Kingdom"
~type_genre:"Aufsatz im Buch"
~type_genre:"Collection of articles written by one author"
~type_genre:"Handbook"
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Advertising effects
Smoking
United Kingdom
Advertising regulation
51
Werbebeschränkung
51
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16
Germany
16
Werbung
13
Advertising
12
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12
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12
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6
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Tan, Wei
2
Abdullah, Iskander
1
Chauhan, Gajendra Singh
1
Dahl, Stephan
1
Eagle, Lynne C.
1
Jones, Sandra C.
1
Kloss, Ingomar
1
Miquel-Romero, María José
1
Morey, Yvette
1
Nickel, Volker
1
Pötschke-Langer, Martina
1
Sancho-Esper, Franco Manuel
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Breaking new ground in theory and practice
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
Die ökonomische Analyse des Rechts : Entwicklung und Perspektive einer interdisziplinären Wissenschaft ; Festschrift für Michael Adams
1
Marketing in the new global order : challenges and opportunities
1
Structural econometric models
1
The SAGE handbook of social marketing
1
The advertising and consumer culture reader
1
Zur Verantwortung von Unternehmen und Konsumenten
1
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1
A dynamic analysis of the US cigarette market and antismoking policies
Tan, Wei
- In:
Structural econometric models
,
(pp. 387-432)
.
2013
Persistent link: https://www.econbiz.de/10010359121
Saved in:
2
Regulierung von Zigaretten und Tabakindustrie : warum und wie?
Pötschke-Langer, Martina
;
Schaller, Katrin
- In:
Die ökonomische Analyse des Rechts : Entwicklung und …
,
(pp. 215-242)
.
2013
Persistent link: https://www.econbiz.de/10014567712
Saved in:
3
Subtle sophistry or savvy strategy : ethical and effectiveness issues regarding product placements in mass media
Eagle, Lynne C.
;
Morey, Yvette
;
Dahl, Stephan
- In:
Current insights and future trends : [extended versions …
,
(pp. 237-247)
.
2012
Persistent link: https://www.econbiz.de/10009748096
Saved in:
4
The influence of alcohol advertising in underage versus overage alcohol consumption : affective responses and advertising effectiveness
Miquel-Romero, María José
;
Sancho-Esper, Franco Manuel
- In:
Breaking new ground in theory and practice
,
(pp. 93-108)
.
2011
Persistent link: https://www.econbiz.de/10009380030
Saved in:
5
Social marketing's response to the alcohol problem : who's conducting the orchestra?
Jones, Sandra C.
- In:
The SAGE handbook of social marketing
,
(pp. 253-270)
.
2011
Persistent link: https://www.econbiz.de/10009380624
Saved in:
6
Advertising : the magic system
Williams, Raymond
- In:
The advertising and consumer culture reader
,
(pp. 13-24)
.
2009
Persistent link: https://www.econbiz.de/10003848330
Saved in:
7
Ich bin doch nicht blöd?! : Geiz ist geil!
Nickel, Volker
- In:
Zur Verantwortung von Unternehmen und Konsumenten
,
(pp. 95-99)
.
2008
Persistent link: https://www.econbiz.de/10003739421
Saved in:
8
Sex in advertisements : the magic mantra of marketing
Chauhan, Gajendra Singh
- In:
Marketing in the new global order : challenges and …
,
(pp. 295-301)
.
2007
Persistent link: https://www.econbiz.de/10003736466
Saved in:
9
A dynamic equilibrium analysis of the cigarette oligopoly
Tan, Wei
-
2005
Persistent link: https://www.econbiz.de/10003904274
Saved in:
10
More advertising worldwide
Kloss, Ingomar
(
ed.
);
Abdullah, Iskander
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10001637496
Saved in:
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