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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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A random coefficients mixture hidden Markov model for marketing research
Kappe, Eelco
;
Stadler Blank, Ashley
;
DeSarbo, Wayne
- In:
International journal of research in marketing : IJRM ; …
35
(
2018
)
3
,
pp. 415-431
Persistent link: https://www.econbiz.de/10011943231
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