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~subject:"Automotive supplier industry"
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Automotive supplier industry
Automobilzulieferindustrie
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Beziehungsmarketing
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Brasilien
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Brazil
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Lieferantenmanagement
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Relationship marketing
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Supplier relationship management
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Alejandro, Thomas Brashear
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Boles, James S.
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Monteiro, Plínio Rafael Reis
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Ribeiro, Áurea Helena Puga
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Souza, Daniela Vilaca
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Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
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The outcome of company and account manager relationship quality on loyalty, relationship value and performance
Alejandro, Thomas Brashear
;
Souza, Daniela Vilaca
; …
- In:
Industrial marketing management : the international …
40
(
2011
)
1
,
pp. 36-43
Persistent link: https://www.econbiz.de/10008907891
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