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~subject:"B-to-B-Marketing"
~subject:"Deutschland"
~subject:"Kundenbindung"
~subject:"Services marketing"
~type_genre:"Collection of articles of several authors"
~type_genre:"Festschrift"
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Search: subject_exact:"Customer integration"
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Subject
All
B-to-B-Marketing
Deutschland
Kundenbindung
Services marketing
Customer integration
94
Kundenintegration
94
Beziehungsmarketing
29
Relationship marketing
29
Innovationsmanagement
27
Innovation management
26
Produktentwicklung
21
New product development
17
Social Web
16
Social web
16
Betriebliche Wertschöpfung
15
Value creation
15
Consumer behaviour
12
Innovation
12
Konsumentenverhalten
12
Dienstleistungssektor
10
Dienstleistungsmanagement
9
Germany
9
Kundenorientierung
9
Service management
9
Dienstleistung
8
Service industry
8
Internet marketing
7
Online-Marketing
7
Open Innovation
6
Dienstleistungsinnovation
5
Dienstleistungsmarketing
5
Kundenmanagement
5
Lieferantenmanagement
5
Marketing
5
Open innovation
5
Service innovation
5
Supplier relationship management
5
Unternehmen
5
Customer satisfaction
4
Digitalisierung
4
E-commerce
4
more ...
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Online availability
All
Undetermined
3
Free
1
Type of publication
All
Book / Working Paper
22
Type of publication (narrower categories)
All
Collection of articles of several authors
Festschrift
Article in journal
179
Aufsatz in Zeitschrift
179
Aufsatz im Buch
82
Book section
82
Hochschulschrift
67
Thesis
42
Case study
35
Fallstudie
35
Graue Literatur
25
Non-commercial literature
25
Sammelwerk
22
Aufsatzsammlung
13
Arbeitspapier
11
Working Paper
11
Konferenzschrift
6
Conference proceedings
4
Forschungsbericht
4
Conference paper
3
Konferenzbeitrag
3
Collection of articles written by one author
2
Handbook
2
Handbuch
2
Lehrbuch
2
Sammlung
2
Textbook
2
Guidebook
1
Ratgeber
1
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Language
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English
16
German
10
Author
All
Huber, Margit
2
Sundbo, Jon
2
Sørensen, Flemming
2
Abrell, Thomas
1
Arnold, Marlen
1
Baglieri, Enzo
1
Becker, Lutz
1
Belz, Frank
1
Brodie, Roderick J.
1
Bruhn, Manfred
1
Büttgen, Marion
1
Cetto, Alexandra Verena
1
Conduit, Jodie
1
Defila, Rico
1
Diller, Hermann
1
Ehret, Michael
1
Fließ, Sabine
1
Gatermann, Inken
1
Glanz, Axel
1
Gundlach, Carsten
1
Gutsche, Jens
1
Haase, Michaela
1
Heinrich, Bernd
1
Hollebeek, Linda D.
1
Ivanova-Gongne, Maria
1
Jaakkola, Elina
1
Jacob, Frank
1
Kleinaltenkamp, Michael
1
Koporcic, Nikolina
1
Kracklauer, Alexander
1
Kracklauer, Alexander H.
1
Nyström, Anna-Greta
1
O'Gorman, Susanne
1
O’Gorman, Susanne
1
Rumler, Andrea
1
Spitzley, Anne
1
Stauss, Bernd
1
Stumpf, Marcus
1
Törnroos, Jan-Åke
1
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Institution
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Arbeitsgemeinschaft für Marketing
1
Deutschland / Bundesministerium für Bildung und Forschung
1
Fraunhofer-Institut für Arbeitswirtschaft und Organisation
1
Springer Fachmedien Wiesbaden
1
Uni-Edition GmbH
1
Workshop Dienstleistungsmarketing <19., 2016, Stuttgart-Hohenheim>
1
Zukunftsforum Innovationsfähigkeit <2, 2009, Berlin>
1
ayway media GmbH
1
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Published in...
All
Edward Elgar E-Book Archive
1
Elgar original reference
1
Fokus Dienstleistungsmarketing
1
Forum Dienstleistungsmanagement
1
Gabler Wissenschaft & Praxis
1
Journal of service management
1
Management - Business for professionals
1
Marketingforschung aktuell
1
PraxisWissen : German journal of marketing
1
Research
1
Results of social-ecological research
1
SpringerLink / Bücher
1
Wirtschaftswissenschaftliche Nachhaltigkeitsforschung
1
Wissenschaft & Praxis
1
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Source
All
ECONIS (ZBW)
22
Showing
1
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10
of
22
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date (newest first)
date (oldest first)
1
Self-service technologies and enterprise social networks – motivations, user roles, and knowledge contribution
Cetto, Alexandra Verena
-
2019
Persistent link: https://www.econbiz.de/10012098887
Saved in:
2
Developing insights on branding in the B2B context : case studies from business practice
Koporcic, Nikolina
(
ed.
);
Ivanova-Gongne, Maria
(
ed.
); …
-
2018
-
first edition
Persistent link: https://www.econbiz.de/10011867650
Saved in:
3
Handbuch Handel mit Zukunft : Customer-Centricity : real, digital, international
ayway media GmbH
-
2018
-
1. Auflage
Persistent link: https://www.econbiz.de/10011865248
Saved in:
4
Beiträge zur Dienstleistungsforschung 2016
Büttgen, Marion
(
ed.
)
-
Workshop Dienstleistungsmarketing <19., 2016, …
-
2017
Persistent link: https://www.econbiz.de/10011640116
Saved in:
5
Kundenintegration & Customer Empowerment
Rumler, Andrea
(
ed.
);
Stumpf, Marcus
(
ed.
)
-
Arbeitsgemeinschaft für Marketing
-
2017
Persistent link: https://www.econbiz.de/10011695577
Saved in:
6
Customer knowledge and user knowledge in innovation of complex products in B2B firms
Abrell, Thomas
-
2017
Persistent link: https://www.econbiz.de/10011900941
Saved in:
7
Customer engagement : contemporary issues and challenges
Brodie, Roderick J.
(
ed.
);
Hollebeek, Linda D.
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011412087
Saved in:
8
Kundenintegration und Leistungslehre : integrative Wertschöpfung in Dienstleistungen, Solutions und Entrepreneurship
Fließ, Sabine
(
ed.
);
Haase, Michaela
(
ed.
); …
-
2015
Persistent link: https://www.econbiz.de/10010506440
Saved in:
9
Co-creating service experience
Jaakkola, Elina
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011401228
Saved in:
10
Managing consumer services : factory or theater?
Baglieri, Enzo
(
ed.
)
-
2014
Persistent link: https://www.econbiz.de/10010476951
Saved in:
1
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