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~subject:"B-to-B-Marketing"
~subject:"Kundenbindung"
~subject:"Open Innovation"
~subject:"Services marketing"
~type_genre:"Collection of articles of several authors"
~type_genre:"Festschrift"
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Search: subject_exact:"Customer integration"
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Subject
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B-to-B-Marketing
Kundenbindung
Open Innovation
Services marketing
Customer integration
94
Kundenintegration
94
Beziehungsmarketing
29
Relationship marketing
29
Innovationsmanagement
27
Innovation management
26
Produktentwicklung
21
New product development
17
Social Web
16
Social web
16
Betriebliche Wertschöpfung
15
Value creation
15
Consumer behaviour
12
Innovation
12
Konsumentenverhalten
12
Dienstleistungssektor
10
Deutschland
9
Dienstleistungsmanagement
9
Germany
9
Kundenorientierung
9
Service management
9
Dienstleistung
8
Service industry
8
Internet marketing
7
Online-Marketing
7
Dienstleistungsinnovation
5
Dienstleistungsmarketing
5
Kundenmanagement
5
Lieferantenmanagement
5
Marketing
5
Open innovation
5
Service innovation
5
Supplier relationship management
5
Unternehmen
5
Customer satisfaction
4
Digitalisierung
4
E-commerce
4
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All
Undetermined
3
Free
1
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Book / Working Paper
17
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Collection of articles of several authors
Festschrift
Article in journal
223
Aufsatz in Zeitschrift
223
Aufsatz im Buch
61
Book section
61
Hochschulschrift
42
Thesis
24
Sammelwerk
17
Aufsatzsammlung
15
Graue Literatur
15
Non-commercial literature
15
Case study
12
Fallstudie
12
Arbeitspapier
8
Working Paper
8
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4
Konferenzbeitrag
4
Collection of articles written by one author
3
Konferenzschrift
3
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3
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3
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3
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2
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1
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1
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English
15
German
4
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Huber, Margit
2
Sundbo, Jon
2
Sørensen, Flemming
2
Abrell, Thomas
1
Baglieri, Enzo
1
Brodie, Roderick J.
1
Bruhn, Manfred
1
Büttgen, Marion
1
Cetto, Alexandra Verena
1
Conduit, Jodie
1
Durmusoglu, Serdar S.
1
Ehret, Michael
1
Fließ, Sabine
1
Griffin, Abbie
1
Haase, Michaela
1
Hadwich, Karsten
1
Harhoff, Dietmar
1
Heinrich, Bernd
1
Hollebeek, Linda D.
1
Hosseini, Sabiölla
1
Ivanova-Gongne, Maria
1
Jaakkola, Elina
1
Jacob, Frank
1
Kleinaltenkamp, Michael
1
Koporcic, Nikolina
1
Lakhani, Karim R.
1
Noble, Charles H.
1
Nyström, Anna-Greta
1
O'Gorman, Susanne
1
O’Gorman, Susanne
1
Rumler, Andrea
1
Stumpf, Marcus
1
Törnroos, Jan-Åke
1
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Institution
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Arbeitsgemeinschaft für Marketing
1
Product Development & Management Association
1
Springer Fachmedien Wiesbaden
1
Uni-Edition GmbH
1
Workshop Dienstleistungsmarketing <19., 2016, Stuttgart-Hohenheim>
1
Published in...
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Edward Elgar E-Book Archive
1
Elgar original reference
1
Fokus Dienstleistungsmarketing
1
Forum Dienstleistungsmanagement
1
Journal of service management
1
Management - Business for professionals
1
PraxisWissen : German journal of marketing
1
Research
1
SpringerLink / Bücher
1
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ECONIS (ZBW)
17
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17
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date (oldest first)
1
Self-service technologies and enterprise social networks – motivations, user roles, and knowledge contribution
Cetto, Alexandra Verena
-
2019
Persistent link: https://www.econbiz.de/10012098887
Saved in:
2
Preparing for the digital age : interacting and innovating with customers
Hosseini, Sabiölla
-
2018
Persistent link: https://www.econbiz.de/10012006284
Saved in:
3
Developing insights on branding in the B2B context : case studies from business practice
Koporcic, Nikolina
(
ed.
);
Ivanova-Gongne, Maria
(
ed.
); …
-
2018
-
first edition
Persistent link: https://www.econbiz.de/10011867650
Saved in:
4
Beiträge zur Dienstleistungsforschung 2016
Büttgen, Marion
(
ed.
)
-
Workshop Dienstleistungsmarketing <19., 2016, …
-
2017
Persistent link: https://www.econbiz.de/10011640116
Saved in:
5
Kundenintegration & Customer Empowerment
Rumler, Andrea
(
ed.
);
Stumpf, Marcus
(
ed.
)
-
Arbeitsgemeinschaft für Marketing
-
2017
Persistent link: https://www.econbiz.de/10011695577
Saved in:
6
Customer knowledge and user knowledge in innovation of complex products in B2B firms
Abrell, Thomas
-
2017
Persistent link: https://www.econbiz.de/10011900941
Saved in:
7
Customer engagement : contemporary issues and challenges
Brodie, Roderick J.
(
ed.
);
Hollebeek, Linda D.
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011412087
Saved in:
8
Revolutionizing innovation : users, communities, and open innovation
Harhoff, Dietmar
(
ed.
);
Lakhani, Karim R.
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10013481482
Saved in:
9
Kundenintegration und Leistungslehre : integrative Wertschöpfung in Dienstleistungen, Solutions und Entrepreneurship
Fließ, Sabine
(
ed.
);
Haase, Michaela
(
ed.
); …
-
2015
Persistent link: https://www.econbiz.de/10010506440
Saved in:
10
Co-creating service experience
Jaakkola, Elina
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011401228
Saved in:
1
2
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