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Kaur, Manpreet
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Arora, Sarita
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Singh, Kanwaljeet
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Journal of financial services marketing
1
Metamorphosis : a journal of management research
1
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ECONIS (ZBW)
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Are SMEs relationship seekers or price watchers? : target marketing implications for banks
Kaur, Manpreet
;
Singh, Kanwaljeet
;
Arora, Sarita
- In:
Journal of financial services marketing
28
(
2023
)
3
,
pp. 615-625
Persistent link: https://www.econbiz.de/10014336310
Saved in:
2
What drives exporting SME's banking loyalty?
Kaur, Manpreet
- In:
Metamorphosis : a journal of management research
14
(
2015
)
2
,
pp. 51-61
Persistent link: https://www.econbiz.de/10011536690
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