Ebert, Philip; Freibichler, Wolfgang - In: Journal of organization design : JOD 6 (2017) 4, pp. 1-6
article, we outline and discuss a new management style which we label nudge management. …Knowledge worker productivity is essential for competitive strength in the digital century. Small interventions based … on insights from behavioural science makes it possible for knowledge workers to be more productive. In this point of view …