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~subject:"Betriebliche Wertschöpfung"
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Betriebliche Wertschöpfung
China
18
Beziehungsmarketing
7
Relationship marketing
7
Consumer behaviour
5
Impact assessment
5
Konsumentenverhalten
5
Lieferantenmanagement
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Supplier relationship management
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Wirkungsanalyse
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Air pollution
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COVID-19
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Household
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Luftverschmutzung
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Privater Haushalt
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Brand image
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Customer integration
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Epidemie
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Household finance
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Industrie
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Kundenintegration
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New product development
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Private Verschuldung
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Produktentwicklung
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Agrarboden
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Agricultural soil
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Arbeitsmobilität
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Binnenwanderung
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Business start-up
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Crowdfunding
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Customer value
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Ma, Shuang
2
Wang, Yonggui
2
Gu, Huimin
1
Hampson, Daniel P.
1
Hua, Ying
1
Li, Dahui
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Decision sciences
1
International journal of contemporary hospitality management
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ECONIS (ZBW)
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Proposing customers economic value or relational value? : a study of two stages of the crowdfunding project
Ma, Shuang
;
Hua, Ying
;
Li, Dahui
;
Wang, Yonggui
- In:
Decision sciences
53
(
2022
)
4
,
pp. 712-749
Persistent link: https://www.econbiz.de/10013464342
Saved in:
2
Opportunities and challenges of value co-creation : the role of customer involvement in hotel service development
Ma, Shuang
;
Gu, Huimin
;
Wang, Yonggui
;
Hampson, Daniel P.
- In:
International journal of contemporary hospitality management
29
(
2017
)
12
,
pp. 3023-3043
Persistent link: https://www.econbiz.de/10011804911
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