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~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Consumer behaviour
4
Konsumentenverhalten
4
Customer satisfaction
3
Kundenzufriedenheit
3
Relationship marketing
3
Viral marketing
3
Virales Marketing
3
Customer service
2
Dienstleistungsqualität
2
Kundenservice
2
Service quality
2
Arbeitsverhalten
1
Beschwerdemanagement
1
Brand image
1
Co-creation
1
Collectivism
1
Complaint management
1
Culture
1
Customer engagement
1
Customer integration
1
Customer interactions
1
Customer online reviews
1
Customer participation
1
Customer-brand disidentification
1
Ethiopia
1
Individualism
1
Individualismus
1
Internet marketing
1
Kollektivismus
1
Kundenintegration
1
Markenimage
1
Moral identity
1
Negative emotions
1
Online retailing
1
Online reviews
1
Online-Handel
1
Online-Marketing
1
Patronage reduction
1
Personalisierung
1
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English
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Bagherzadeh, Ramin
3
Bhattarai, Ashok
2
Farhang, Maryam
2
Adjei, Mavis T.
1
Kamran-Disfani, Omid
1
Rawal, Monika
1
Saavedra Torres, Jose Luis
1
Scheer, Lisa K.
1
Wei, Shuqin
1
Zhang, Nan
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of retailing and consumer services
1
Journal of service research
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ECONIS (ZBW)
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Constructive resistance in the frontlines : how frontline employees' resistance to customer incivility affects customer observers
Kamran-Disfani, Omid
;
Bagherzadeh, Ramin
;
Bhattarai, Ashok
- In:
Journal of service research
26
(
2023
)
4
,
pp. 560-577
Persistent link: https://www.econbiz.de/10014580332
Saved in:
2
Enhancing consumer online reviews : the role of moral identity
Adjei, Mavis T.
;
Zhang, Nan
;
Bagherzadeh, Ramin
; …
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 110-125
Persistent link: https://www.econbiz.de/10013536283
Saved in:
3
The journey from customer participation in service failure to co-creation in service recovery
Bagherzadeh, Ramin
;
Rawal, Monika
;
Wei, Shuqin
; …
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012238366
Saved in:
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