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~subject:"Brand image"
~subject:"Einzelhandel"
~subject:"Experiment"
~subject:"Service quality"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Conference proceedings"
~type_genre:"Handbuch"
~type_genre:"Marktinformation"
~type_genre:"Non-commercial literature"
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Search: subject_exact:"Consumer Behaviour"
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Brand image
Einzelhandel
Experiment
Service quality
Consumer behaviour
57,324
Konsumentenverhalten
57,295
Relationship marketing
7,085
Beziehungsmarketing
7,084
Brand management
5,989
Markenführung
5,989
Markenimage
5,560
Theory
5,398
Theorie
5,392
Customer satisfaction
4,719
Kundenzufriedenheit
4,718
Online retailing
4,302
Online-Handel
4,301
Social Web
3,762
Social web
3,762
Dienstleistungsqualität
3,745
USA
3,713
United States
3,704
Internet marketing
3,646
Online-Marketing
3,645
Brand
3,367
Markenartikel
3,318
Retail trade
3,124
Advertising effects
2,863
Werbewirkung
2,863
E-commerce
2,697
Electronic Commerce
2,691
Emotion
2,681
Viral marketing
2,345
Virales Marketing
2,345
Advertising
2,255
Werbung
2,227
Vertrauen
2,092
Confidence
2,091
Preismanagement
2,058
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2,058
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Han, Heesup
49
Loureiro, Sandra Maria Correia
36
Mattila, Anna S.
35
Sutter, Matthias
32
Bang, Nguyen
28
Diamantopoulos, Adamantios
28
Grewal, Dhruv
28
Lusk, Jayson L.
27
Phau, Ian
27
Nayga, Rodolfo M.
25
Das, Gopal
23
Jang, Soocheong
23
Paul, Justin
23
Sreejesh, S.
22
Hollebeek, Linda D.
21
Japutra, Arnold
21
Prentice, Catherine
21
Balaji, M. S.
20
Gierl, Heribert
20
Sarkar, Abhigyan
20
Khare, Arpita
19
Park, Jungkun
19
Schramm-Klein, Hanna
19
Wong, IpKin Anthony
19
Guzman, Francisco
18
Hyun, Sunghyup Sean
18
Melewar, T. C.
18
Rajagopal
18
Bilgihan, Anil
17
Kerschbamer, Rudolf
17
Klaus, Philipp
17
Liu, Qing
17
Sands, Sean
17
Swoboda, Bernhard
17
Dwivedi, Yogesh Kumar
16
Ekinci, Yuksel
16
Johnson, Lester W.
16
Pantano, Eleonora
16
Wu, Luorong
16
Bauer, Hans H.
15
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National Bureau of Economic Research
13
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3
The Nielsen Company (Germany)
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California Agricultural Experiment Station / Department of Agricultural and Resource Economics
2
Center for Economic Research <Tilburg>
2
Friedrich-Schiller-Universität Jena
2
Nordic Council of Ministers
2
Österreich / Bundesministerium für Verkehr, Innovation und Technologie
2
Bargeldsymposium <2., 2014, Frankfurt am Main>
1
Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
1
Bundesarbeitsgemeinschaft der Mittel- und Großbetriebe des Einzelhandels
1
Cape Town / Technical Management Services
1
Center of Market Oriented Product and Production Management
1
Chambre de commerce et d'industrie de Paris
1
Deutsche Bundesbank
1
Ecole des hautes études commerciales <Lausanne> / Département d'économétrie et d'économie politique
1
Econ Consult, Wirtschafts- und Sozialwissenschaftliche Beratungsgesellschaft <Köln>
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
Europäische Kommission / Gemeinsame Forschungsstelle
1
Forschungsinstitut zur Zukunft der Arbeit
1
Gesellschaft für Integrierte Kommunikationsforschung
1
Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Handelshögskolan i Stockholm
1
Hubert Burda Media Holding Kommanditgesellschaft
1
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1
INSEAD-Wharton Alliance Center for Global Research & Development
1
Institut for Graenseregionsforskning
1
Institut für Handelsforschung <Köln>
1
Institut für Medien- und Konsumentenforschung <Erding>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
Internationale Konferenz "DerMarkentag" <5., 2014, Koblenz>
1
Justus-Liebig-Universität Gießen
1
Kanada / Statistics Canada
1
London Economics Ltd
1
London School of Economics and Political Science
1
Maastricht Research School of Economics of Technology and Organizations
1
Magistrat der Stadt Wien
1
New Contributions to Retail Payments: Conference at Norges Bank <2008, Oslo>
1
Nordic Council of Ministers / Nordic Energy Research
1
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Journal of retailing and consumer services
833
Journal of business research : JBR
633
International journal of hospitality management
269
The journal of product & brand management
255
The journal of brand management : an international journal
222
Psychology & marketing
194
Journal of retailing
164
International journal of retail & distribution management
143
The international review of retail, distribution and consumer research
139
Asia Pacific journal of marketing and logistics
132
The journal of services marketing
127
European journal of marketing : EJM
126
Journal of travel and tourism marketing
113
Journal of hospitality marketing & management
102
Cogent business & management
99
International journal of contemporary hospitality management
99
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
95
Journal of marketing communications
94
Journal of international consumer marketing
91
Marketing intelligence & planning
91
International journal of consumer studies
90
Journal of consumer research : JCR ; an interdisciplinary bimonthly
90
Journal of strategic marketing
89
Journal of the Academy of Marketing Science
89
The service industries journal
88
International journal of retail and distribution management
85
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
84
Journal of marketing
84
Management science : journal of the Institute for Operations Research and the Management Sciences
83
Journal of marketing research : JMR
81
Services marketing quarterly
81
The journal of consumer marketing
80
Tourism management : research, policies, practice
80
Marketing letters : a journal of research in marketing
75
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
71
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
69
Journal of global marketing
67
Journal of economic behavior & organization : JEBO
66
International journal of electronic marketing and retailing : IJEMR
64
Journal of fashion marketing and management
60
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ECONIS (ZBW)
14,186
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1
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1
Phygital luxury experiences : a correspondence analysis on retail technologies
Guzzetti, Alice
;
Crespi, Roberta
;
Belvedere, Valeria
- In:
International journal of consumer studies
48
(
2024
)
2
,
pp. 1-15
Persistent link: https://www.econbiz.de/10014465968
Saved in:
2
The effects of brand equity on millennials' purchase decision for sports nutrition products in Ireland
Louvet, Denise
- In:
DBS business review : an international academic …
5
(
2023
),
pp. 5-50
Persistent link: https://www.econbiz.de/10014252361
Saved in:
3
Using contactless mobile payment in the Vietnamese restaurant industry
Giousmpasoglou, Charalampos
;
Dinh, Dzung
- In:
Journal of Tourism, Heritage & Services Marketing : JTHSM
8
(
2022
)
1
,
pp. 3-15
Persistent link: https://www.econbiz.de/10013450570
Saved in:
4
Consumer shopping motive identification : study of webrooming vs. showrooming
Olearova, Maria
;
Gavurova, Beata
;
Bacik, Radovan
- In:
Marketing i menedžment innovacij : m&mi
(
2022
)
2
,
pp. 231-243
Persistent link: https://www.econbiz.de/10013277571
Saved in:
5
Regional retail landscapes emerging from spatial network analysis
Verhetsel, Ann
;
Beckers, Joris
;
Cant, Jeroen
- In:
Regional studies : official journal of the Regional …
56
(
2022
)
11
,
pp. 1829-1844
Persistent link: https://www.econbiz.de/10013531066
Saved in:
6
Encouraging brand attachment on consumer behaviour : Pet-friendly tourism segment
Alves, Helena Margarida
;
Sousa, Bruno
;
Carvalho, Aida
; …
- In:
Journal of Tourism, Heritage & Services Marketing : JTHSM
8
(
2022
)
2
,
pp. 16-24
Persistent link: https://www.econbiz.de/10013532283
Saved in:
7
B&B customer experience and satisfaction : evidence from online customer reviews
Jia, Mengke
;
Kim, Hak-Seon
;
Tao, Shuting
- In:
Service science
16
(
2024
)
1
,
pp. 42-54
Persistent link: https://www.econbiz.de/10014564178
Saved in:
8
You are what you communicate : on the relationships among university brand personality, identification, student participation, and citizenship behaviour
Naheen, Fahmida
;
Elsharnouby, Tamer H.
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 368-389
Persistent link: https://www.econbiz.de/10014566979
Saved in:
9
The effect of social proximity, attribution, and guilt on accepting dysfunctional customer behavior
Tomazelli, Joana Boesche
;
Rohden, Simoni F.
;
Espartel, …
- In:
Service business
18
(
2024
)
1
,
pp. 133-159
Persistent link: https://www.econbiz.de/10014504746
Saved in:
10
Service quality, satisfaction and behavioural intentions in sport child camps : participants and parents' perspectives
Sousa, Marisa
;
Gonçalves, Celina
;
Biscaia, Rui
; …
- In:
International journal of sports marketing & sponsorship
25
(
2024
)
1
,
pp. 18-41
Persistent link: https://www.econbiz.de/10014504784
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