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Brand image
Beziehungsmarketing
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Relationship marketing
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Consumer behaviour
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Konsumentenverhalten
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Corporate Social Responsibility
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Innovation
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Confidence
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Network economics
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Brand management
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Gerechtigkeit
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Balqiah, Tengku Ezni
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Sari, Vinny Muthia
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Emerging issues in economics of development, business and finance
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European research studies
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ECONIS (ZBW)
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Green CSR and brand attitude : the role of Stereotype Content Model
Balqiah, Tengku Ezni
- In:
European research studies
21
(
2018
)
1
,
pp. 230-249
Persistent link: https://www.econbiz.de/10012219993
Saved in:
2
Multi-channel retailing : effect of service quality and image congruity on intention to recommend
Sari, Vinny Muthia
;
Balqiah, Tengku Ezni
- In:
Emerging issues in economics of development, business …
,
(pp. 175-192)
.
2020
Persistent link: https://www.econbiz.de/10012419465
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