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Meng, Juan
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How counterfeit dominance affects luxury fashion brand owners' perceptions : a cross-cultural examination
Song, Lei
;
Meng, Yan
;
Chang, Hua
;
Li, Wenjing
;
Tan, Kang
- In:
Journal of business research : JBR
130
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012544757
Saved in:
2
The impact of consumer animosity on country-of-origin effect : evidence from the political event of Chinese opposing Japan's UN bid
Meng, Juan
;
Yan, Meng
;
Liu, Matthew Tuingchi
- In:
Journal of euromarketing
21
(
2012
)
4
,
pp. 219-227
Persistent link: https://www.econbiz.de/10009755854
Saved in:
3
Exploring the relationship among affective loyalty, perceived benefits, attitude, and intention to use co-branded products
Liu, Matthew Tingchi
;
Chu, Rongwei
;
Wong, IpKin Anthony
; …
- In:
Asia Pacific journal of marketing and logistics
24
(
2012
)
4
,
pp. 561-582
Persistent link: https://www.econbiz.de/10009659864
Saved in:
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