//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Brand management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Lakritze"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand management
Confectionery
103
Süßwaren
103
Consumer behaviour
18
Konsumentenverhalten
18
Deutschland
17
Germany
17
International market
13
Internationaler Markt
13
Market analysis
12
Marktanalyse
12
Backwaren
10
Bakery product
10
Süßwarenindustrie
10
Confectionery industry
8
EU countries
8
EU-Staaten
8
Großbritannien
7
United Kingdom
7
Cocoa market
6
Fair trade
6
Fairer Handel
6
Kakaomarkt
6
Market research
6
Marktforschung
6
Food retailing
5
Kakao
5
Lebensmitteleinzelhandel
5
Schweiz
5
Switzerland
5
Theorie
5
Theory
5
USA
5
United States
5
Bio-Lebensmittel
4
Brand image
4
Cocoa
4
Cocoa farming
4
Competitive strategy
4
Eating habit
4
more ...
less ...
Type of publication
All
Article
3
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Aufsatz im Buch
1
Book section
1
Hochschulschrift
1
Thesis
1
Language
All
English
3
German
1
Author
All
Barrientos, Stephanie
1
Dass, Mayukh
1
Dens, Nathalie
1
Kumar, Piyush
1
Oloko, Shamsey
1
Pelsmacker, Patrick de
1
Smith, Sally
1
more ...
less ...
Published in...
All
Fair trade : the challenges of transforming globalization
1
International journal of advertising : the quarterly review of marketing communications
1
The journal of brand management : an international journal
1
Wissenschaftliche Beiträge aus dem Tectum Verlag / Reihe Wirtschaftswissenschaften
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Assessing brand vulnerability across product assortments
Kumar, Piyush
;
Dass, Mayukh
- In:
The journal of brand management : an international journal
19
(
2011/12
)
9
,
pp. 801-814
Persistent link: https://www.econbiz.de/10009621236
Saved in:
2
Nachhaltiges Markenmanagement durch Cause related Marketing
Oloko, Shamsey
-
2011
Persistent link: https://www.econbiz.de/10008824208
Saved in:
3
How advertising strategy affects brand and USP recall for new brands and extensions
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
International journal of advertising : the quarterly …
29
(
2010
)
2
,
pp. 165-194
Persistent link: https://www.econbiz.de/10003978072
Saved in:
4
Mainstreaming Fair Trade in global production networks : own brand fruit and chocolate in UK supermarkets
Barrientos, Stephanie
;
Smith, Sally
- In:
Fair trade : the challenges of transforming globalization
,
(pp. 103-122)
.
2007
Persistent link: https://www.econbiz.de/10003495800
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->