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~subject:"Brand origin recognition accuracy"
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Brand origin recognition accuracy
Brand image
5
Brand management
5
Consumer behaviour
5
Designation of origin
5
Herkunftsbezeichnung
5
Konsumentenverhalten
5
Markenführung
5
Markenimage
5
Brand
4
Markenartikel
4
Rules of origin
4
Ursprungsregeln
4
Country of origin
2
Indonesia
2
Indonesien
2
brand origin recognition accuracy
2
ArUco fiducial markers
1
BORA (brand origin recognition accuracy)
1
Brand origin
1
Cognition
1
Country image
1
Country of association
1
Facial Image Quality
1
Foreign brands
1
Global branding
1
Intelligent Adaptive System
1
International marketing
1
Internationales Marketing
1
Kognition
1
Laptop
1
Linear Regression Model
1
Local brands
1
Quality Index
1
Recognition Accuracy
1
Stereotype Content Model
1
augmented reality
1
brand familiarity
1
brand origin
1
confidence
1
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English
2
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Andrianombonana, Haja Tiana Rakotondrainibe
1
Magnusson, Peter
1
Tjiptono, Fandy
1
Westjohn, Stanford A.
1
Zdravkovic, Srdan
1
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Asia Pacific journal of marketing and logistics
1
International marketing review
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ECONIS (ZBW)
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1
A longitudinal analysis of country image and brand origin effects
Magnusson, Peter
;
Zdravkovic, Srdan
;
Westjohn, Stanford A.
- In:
International marketing review
39
(
2022
)
4
,
pp. 912-930
Persistent link: https://www.econbiz.de/10013396342
Saved in:
2
Examining brand origin
recognition
accuracy
in Indonesia
Tjiptono, Fandy
;
Andrianombonana, Haja Tiana Rakotondrainibe
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
5
,
pp. 878-897
Persistent link: https://www.econbiz.de/10011616850
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