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~subject:"Business network"
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Search: person:"McGrath, Helen"
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Business network
Unternehmensnetzwerk
9
Business start-up
7
Unternehmensgründung
7
KMU
6
SME
6
Entrepreneurship
5
Social Web
5
Social web
5
Entrepreneurship approach
4
Lieferantenmanagement
4
Network capability
4
Social network
4
Soziales Netzwerk
4
Supplier relationship management
4
B-to-B-Marketing
3
Business-to-business marketing
3
Internet marketing
3
Ireland
3
Irland
3
Online-Marketing
3
Resource-based view
3
Ressourcenorientierter Ansatz
3
Beziehungsmarketing
2
Communication
2
Customer integration
2
Kommunikation
2
Kundenintegration
2
Relationship marketing
2
Resource mobilisation
2
Social media
2
4R Model
1
Artisan food and craft breweries
1
Backgewerbe
1
Bakery industry
1
Belgien
1
Belgium
1
Betriebliche Wertschöpfung
1
Brauerei
1
Brewery
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English
9
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McGrath, Helen
9
O'Toole, Thomas
9
Drummond, Conor
3
Marino, Lou
1
Medlin, Christopher J.
1
Sutton-Brady, Catherine
1
Published in...
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Industrial marketing management : the international journal for industrial and high-tech firms
5
Journal of business research : JBR
2
International small business journal : researching entrepreneurship
1
Journal of business market management : jbm
1
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ECONIS (ZBW)
9
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1
Beyond the platform : social media as a multi-faceted resource in value creation for entrepreneurial firms in a collaborative network
Drummond, Conor
;
McGrath, Helen
;
O'Toole, Thomas
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014281116
Saved in:
2
Social media resourcing of an entrepreneurial firm network : collaborative mobilisation processes
Drummond, Conor
;
O'Toole, Thomas
;
McGrath, Helen
- In:
Journal of business research : JBR
145
(
2022
),
pp. 171-187
Persistent link: https://www.econbiz.de/10013197891
Saved in:
3
A process-based model of network capability development by a start-up firm
McGrath, Helen
;
Medlin, Christopher J.
;
O'Toole, Thomas
- In:
Industrial marketing management : the international …
80
(
2019
),
pp. 214-227
Persistent link: https://www.econbiz.de/10012064436
Saved in:
4
The impact of social media on resource mobilisation in entrepreneurial firms
Drummond, Conor
;
McGrath, Helen
;
O'Toole, Thomas
- In:
Industrial marketing management : the international …
70
(
2018
),
pp. 68-89
Persistent link: https://www.econbiz.de/10011863789
Saved in:
5
Strategic patterns in the development of network capability in new ventures
O'Toole, Thomas
;
McGrath, Helen
- In:
Industrial marketing management : the international …
70
(
2018
),
pp. 128-140
Persistent link: https://www.econbiz.de/10011863811
Saved in:
6
A relational lifecycle model of the emergence of network capability in new ventures
McGrath, Helen
;
O'Toole, Thomas
;
Marino, Lou
; …
- In:
International small business journal : researching …
36
(
2018
)
5
,
pp. 521-545
Persistent link: https://www.econbiz.de/10011901170
Saved in:
7
A cross-cultural comparison of the network capability development of entrepreneurial firms
McGrath, Helen
;
O'Toole, Thomas
- In:
Industrial marketing management : the international …
43
(
2014
)
6
,
pp. 897-910
Persistent link: https://www.econbiz.de/10010410712
Saved in:
8
Enablers and inhibitors of the development of network capability in entrepreneurial firms : a study of the Irish micro-brewing network
McGrath, Helen
;
O'Toole, Thomas
- In:
Industrial marketing management : the international …
42
(
2013
)
7
,
pp. 1141-1153
Persistent link: https://www.econbiz.de/10010223442
Saved in:
9
The potential and challenge of the network realization capability for SMEs in Ireland and Finland
McGrath, Helen
;
O'Toole, Thomas
- In:
Journal of business market management : jbm
4
(
2010
)
1
,
pp. 27-49
Persistent link: https://www.econbiz.de/10003953122
Saved in:
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