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~subject:"Business process management"
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Business process management
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Journal of marketing theory and practice
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ECONIS (ZBW)
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Optimal inventory control in the presence of dynamic pricing and dynamic advertising
Weber, Martin
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2015
Persistent link: https://www.econbiz.de/10011433855
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Case Based Decision Theory und Auftragskommunikation : qualitative Studie zum Planungsprozess integrierter Kommunikation
Richter, Jan-Pierre
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2010
Persistent link: https://www.econbiz.de/10009582329
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Creative leaders' views on managing advertising creativity
Oliver, Jason D.
;
Ashley, Christy
- In:
Journal of marketing theory and practice
20
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2012
)
3
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pp. 335-348
Persistent link: https://www.econbiz.de/10009619143
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