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~subject:"Business-to-business marketing"
~subject:"Customer integration"
~type:"book"
~type_genre:"Article in journal"
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Search: subject:"Wertschöpfung"
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Subject
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Business-to-business marketing
Customer integration
Betriebliche Wertschöpfung
74
Value creation
74
Welt
18
World
18
Bundling strategy
16
Globalisierung
16
Globalization
16
Leistungsbündel
16
USA
16
United States
16
Innovation
14
International division of labour
9
Internationale Arbeitsteilung
9
Kundenintegration
9
Innovation management
8
Innovationsmanagement
8
Wertschöpfung
7
Business network
6
Dienstleistungsqualität
6
Service quality
6
Unternehmensnetzwerk
6
Value added
6
Dienstleistungssektor
5
Industrie
5
Manufacturing industries
5
Service industry
5
B-to-B-Marketing
4
Business model
4
EU countries
4
EU-Staaten
4
Geschäftsmodell
4
Nachhaltige Entwicklung
4
Strategic management
4
Strategisches Management
4
Sustainable development
4
Business services
3
Corporate Social Responsibility
3
Corporate social responsibility
3
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Undetermined
2
Type of publication
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Book / Working Paper
Article
988
Type of publication (narrower categories)
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Article in journal
Hochschulschrift
61
Thesis
37
Graue Literatur
35
Non-commercial literature
35
Collection of articles of several authors
26
Sammelwerk
26
Aufsatzsammlung
17
Arbeitspapier
16
Working Paper
16
Aufsatz in Zeitschrift
13
Case study
13
Fallstudie
13
Bibliografie enthalten
11
Bibliography included
11
Lehrbuch
5
Collection of articles written by one author
3
Sammlung
3
Textbook
3
Konferenzschrift
2
Conference proceedings
1
Festschrift
1
Forschungsbericht
1
Handbook
1
Handbuch
1
Systematic review
1
Übersichtsarbeit
1
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Language
All
English
13
Author
All
Aitken, Robert
1
Berendsen, Gerard
1
Cavagnaro, Elena
1
Cova, Bernhard
1
Gastaldi, Luca
1
Hajli, Nick
1
Jaakkola, Elina
1
Jacob, Frank
1
Lindgreen, Adam
1
Martini, Antonella
1
Michopoulou, Eleni
1
Pappas, Nikolaos
1
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Published in...
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Industrial marketing management : the international journal for industrial and high-tech firms
3
Strategy & leadership : a publication of Strategic Leadership Forum
3
Journal of marketing management : MM
2
European business review : EBR ; the official journal of the International Management Centres, Europe
1
International journal of technology management : IJTM
1
Journal of service management
1
Journal of strategic marketing
1
Tourism planning & development
1
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Source
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ECONIS (ZBW)
13
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1
Special issue: revisiting value co-creation and co-destruction in tourism development
Cavagnaro, Elena
(
ed.
);
Michopoulou, Eleni
(
ed.
); …
-
2021
Persistent link: https://www.econbiz.de/10012497209
Saved in:
2
Value co-creation strategy in the social commerce era
Hajli, Nick
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012202813
Saved in:
3
Co-creating service experience
Jaakkola, Elina
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011401228
Saved in:
4
Special issue: business development and co-creation
Berendsen, Gerard
(
ed.
);
Gastaldi, Luca
(
ed.
); …
-
2015
Persistent link: https://www.econbiz.de/10011530261
Saved in:
5
Special issue: Collaboration in the creative economy for innovation and value co-creation
2014
Persistent link: https://www.econbiz.de/10010363394
Saved in:
6
Special issue: Understanding and implementing value co-creation
2014
Persistent link: https://www.econbiz.de/10010245929
Saved in:
7
Co-creation
2013
Persistent link: https://www.econbiz.de/10009757404
Saved in:
8
The value co-creation revolution
2013
Persistent link: https://www.econbiz.de/10010230266
Saved in:
9
Special issue: Service integration and coordination in a complex world
Aitken, Robert
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009697995
Saved in:
10
Special issue: Value in business and industrial marketing
Lindgreen, Adam
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009513239
Saved in:
1
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