//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Cause-related marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Costa, E."
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Cause-related marketing
Consumer behaviour
22
Konsumentenverhalten
21
Indien
15
Portugal
12
Online retailing
9
Online-Handel
9
Beziehungsmarketing
6
Brasilien
6
Globalisierung
6
Globalization
6
International market entry
6
Internationaler Markteintritt
6
Multinationales Unternehmen
6
Relationship marketing
6
Transnational corporation
6
Welt
6
World
6
Arbeitspolitik
5
Brazil
5
E-commerce
5
Electronic Commerce
5
India
5
Confidence
4
Customer satisfaction
4
Health
4
Kundenzufriedenheit
4
Marketing management
4
Marketingmanagement
4
Purchase intention
4
Vertrauen
4
Brand image
3
Brand management
3
Business network
3
Cause-Related Marketing
3
China
3
Dienstleistungsqualität
3
Einzelhandel
3
Entwicklung
3
Entwicklungsländer
3
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Silva, Susana C.
3
Duarte, Paulo
2
Machado, Joana César
1
Marinho, Ana Filipa Lopes
1
Martins, Carla
1
Martins, Carla Carvalho
1
Vlačić, Božidar
1
more ...
less ...
Published in...
All
International review on public and non-profit marketing
3
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How permeable to cause-related marketing are millennials?
Silva, Susana C.
;
Duarte, Paulo
;
Marinho, Ana Filipa Lopes
- In:
International review on public and non-profit marketing
18
(
2021
)
3
,
pp. 335-360
Persistent link: https://www.econbiz.de/10012617321
Saved in:
2
Cause-related marketing in online environment : the role of brand-cause fit, perceived value, and trust
Silva, Susana C.
;
Duarte, Paulo
;
Machado, Joana César
; …
- In:
International review on public and non-profit marketing
17
(
2020
)
2
,
pp. 135-157
Persistent link: https://www.econbiz.de/10012292817
Saved in:
3
The relevance of cause-related marketing to post-purchase guilt alleviation
Silva, Susana C.
;
Martins, Carla Carvalho
- In:
International review on public and non-profit marketing
14
(
2017
)
4
,
pp. 475-494
Persistent link: https://www.econbiz.de/10011956196
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->