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~subject:"China"
~subject:"Comparison"
~subject:"Europe"
~subject:"Unterhaltungselektronik-Industrie"
~type:"article"
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Das Diktat der Markenführung : 11 Thesen zur nachhaltigen Markenführung und -implementierung ; mit einem umfassenden Fallbeispiel der Loewe AG
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Japanese firms in transition : responding to the globalization challenge
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ECONIS (ZBW)
17
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1
Material incentives, market relations, and historical change : selling television sets in West Germany and the United States
Teupe, Sebastian
- In:
Enterprise & society : the international journal of …
17
(
2016
)
4
,
pp. 839-873
Persistent link: https://www.econbiz.de/10011582142
Saved in:
2
Age-related reaction to a product harm crisis
Silvera, David H.
;
Meyer, Tracy
;
Laufer, Daniel
- In:
The journal of consumer marketing
29
(
2012
)
4
,
pp. 302-309
Persistent link: https://www.econbiz.de/10009582043
Saved in:
3
Marketing strategy of a Chinese TV manufacturer : the case of Konka
Fetscherin, Marc
;
Beuttenmuller, Paul
- In:
Handbook of contemporary marketing in China : theories …
,
(pp. 243-261)
.
2011
Persistent link: https://www.econbiz.de/10008987099
Saved in:
4
One TV, one price?
Imbs, Jean
;
Mumtaz, Haroon
;
Ravn, Morten O.
;
Rey, Hélène
- In:
The Scandinavian journal of economics
112
(
2010
)
4
,
pp. 753-781
Persistent link: https://www.econbiz.de/10008988556
Saved in:
5
Loewe : Aufbau einer Premium-Position in technik- und preisgetriebenem Marktumfeld
Rutenbeck, Henrik
;
Bald, Thorsten
;
Kindervater, Jürgen
; …
- In:
Das Diktat der Markenführung : 11 Thesen zur …
,
(pp. 3-38)
.
2009
Persistent link: https://www.econbiz.de/10003872063
Saved in:
6
Technology evolution in China's color TV industry
Li, Jizhen
;
Pu, Xin
- In:
Industry and innovation
16
(
2009
)
4/5
,
pp. 479-497
Persistent link: https://www.econbiz.de/10003905036
Saved in:
7
Die Radio- und Fernsehgeräteproduktion in der BRD und der Außenhandel
Dussel, Konrad
- In:
Vierteljahrschrift für Sozial- und …
96
(
2009
)
2
,
pp. 195-211
Persistent link: https://www.econbiz.de/10003846861
Saved in:
8
From relocation to regional competence cluster : recent developments of the television set industry in Central- and Eastern European countries
Glowik, Mario
- In:
Proceedings of the 15th Annual Conference on Marketing …
,
(pp. 73-89)
.
2007
Persistent link: https://www.econbiz.de/10003622547
Saved in:
9
Production system and competitive power of Chinese enterprises : a case study on TCL King color TV
Ouyang, Taohua
;
Li, Jiahong
;
Zhang, Chuyu
;
Mao, Yunshi
; …
- In:
Frontiers of business research in China : selected …
1
(
2007
)
4
,
pp. 494-520
Persistent link: https://www.econbiz.de/10003759700
Saved in:
10
Dyad and network: models of manufacturer-supplier collaboration in the Japanese TV manufacturing industry
Guillot, Didier
;
Lincoln, James R.
- In:
Japanese firms in transition : responding to the …
,
(pp. 159-185)
.
2005
Persistent link: https://www.econbiz.de/10002597667
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