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China
Social network
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Brand management
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Consumer behaviour
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Lieferantenmanagement
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Markenführung
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Beziehungsmarketing
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Designation of origin
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Guanxi
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Yen, Dorothy A.
8
Barnes, Bradley R.
2
Cappellini, Benedetta
2
Geng, Ruoqi
2
Huang, Yu-An
2
Yu, Qionglei
2
Abosag, Ibrahim
1
Aktas, Emel
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Azar, Goudarz
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Bang, Nguyen
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Dey, Bidit Lal
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Guo, Yan
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Hosany, Sameer
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Huang, Yu-an
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Khanyapuss Punjaisri
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Luo, Jun
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Mansouri, S. Afshin
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Sivarajah, Uthayasankar
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Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of human resource management
1
Journal of business research : JBR
1
Journal of general management
1
Journal of retailing and consumer services
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ECONIS (ZBW)
8
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1
Drivers of green cooperation between Chinese manufacturers and their customers : an empirical analysis
Guo, Yan
;
Yen, Dorothy A.
;
Geng, Ruoqi
;
Azar, Goudarz
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 137-146
Persistent link: https://www.econbiz.de/10012501906
Saved in:
2
Millennial Chinese consumers' perceived destination brand value
Luo, Jun
;
Dey, Bidit Lal
;
Yalkin, Cagri
;
Sivarajah, …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 655-665
Persistent link: https://www.econbiz.de/10012257666
Saved in:
3
Away from home : how young Chinese consumers travel with global brands?
Cappellini, Benedetta
;
Hosany, Sameer
;
Yen, Dorothy A.
; …
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 87-94
Persistent link: https://www.econbiz.de/10011980802
Saved in:
4
Enhancing firm performance through internal market orientation and employee organizational commitment
Yu, Qionglei
;
Yen, Dorothy A.
;
Barnes, Bradley R.
; …
- In:
International journal of human resource management
30
(
2019
)
6
,
pp. 964-987
Persistent link: https://www.econbiz.de/10012194291
Saved in:
5
The role of Guanxi in green supply chain management in Asia's emerging economies : a conceptual framework
Geng, Ruoqi
;
Mansouri, S. Afshin
;
Aktas, Emel
;
Yen, …
- In:
Industrial marketing management : the international …
63
(
2017
),
pp. 1-17
Persistent link: https://www.econbiz.de/10011730067
Saved in:
6
Guanxi GRX (ganqing, renqing, xinren) and conflict management in Sino-US business relationships
Yen, Dorothy A.
;
Abosag, Ibrahim
;
Huang, Yu-An
;
Bang, Nguyen
- In:
Industrial marketing management : the international …
66
(
2017
),
pp. 103-114
Persistent link: https://www.econbiz.de/10011775991
Saved in:
7
Ranking gives power : relationships between UK universities and Chinese agents
Yen, Dorothy A.
;
Yang, Hsiao-pei S.
;
Cappellini, Benedetta
- In:
Journal of general management
38
(
2012/13
)
1
,
pp. 23-44
Persistent link: https://www.econbiz.de/10009701911
Saved in:
8
Analyzing stage and duration of Anglo-Chinese business-to-business relationships
Yen, Dorothy A.
;
Barnes, Bradley R.
- In:
Industrial marketing management : the international …
40
(
2011
)
3
,
pp. 346-357
Persistent link: https://www.econbiz.de/10008991588
Saved in:
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