//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Competition"
~subject:"Sales promotion"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Penetration pricing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Competition
Sales promotion
Low-cost strategy
664
Niedrigpreisstrategie
664
Airline
359
Fluggesellschaft
359
Consumer behaviour
135
Konsumentenverhalten
135
Air transport
119
Luftverkehr
119
Preismanagement
111
Pricing strategy
111
Air passenger transport
72
Passagierluftverkehr
72
USA
71
United States
71
Verkaufsförderung
68
Business model
62
Geschäftsmodell
62
Airport
59
Flughafen
59
Theorie
56
Theory
56
Rabatt
52
Rebate
52
Dienstleistungsqualität
46
Service quality
46
Market entry
44
Markteintritt
44
Low-cost carriers
39
Deregulation
37
Deregulierung
37
Customer satisfaction
33
Kundenzufriedenheit
33
Europe
32
Europa
31
Einzelhandelspreis
29
Retail price
29
Tourism
29
Tourismus
29
more ...
less ...
Online availability
All
Undetermined
52
Free
6
Type of publication
All
Article
Book / Working Paper
23
Type of publication (narrower categories)
All
Article in journal
87
Aufsatz in Zeitschrift
87
Aufsatz im Buch
11
Book section
11
Conference paper
2
Konferenzbeitrag
2
Language
All
English
97
German
2
Author
All
Sinitsyn, Maxim
4
Kukar-Kinney, Monika
3
Aspara, Jaakko
2
Carlson, Jeffrey R.
2
Cheng, Andong
2
Fageda, Xavier
2
Inman, J. Jeffrey
2
Natter, Martin
2
Rajagopal
2
Smith, Stephen A.
2
Stilley, Karen M.
2
Sun, Joo Yeon
2
Wakefield, Kirk L.
2
Whang, Seungjin
2
Aggarwal, Ritesh
1
Aigner, Andreas
1
Akbari, Karl
1
Alavi, Sascha
1
Attari, Amin
1
Avcı, İbrahim
1
Avogadro, Nicolò
1
Aydinli, Aylin
1
Bagchi, Rajesh
1
Bambauer-Sachse, Silke
1
Banerjee, Somak
1
Barret, Sean D.
1
Baskin, Ernest
1
Bauer, Johannes C.
1
Bayer, Ralph-C.
1
Begović, Boris
1
Berman, Barry
1
Bertini, Marco
1
Bhatt, Siddharth Harshkant
1
Biswas, Abhijit
1
Bornemann, Torsten
1
Büyükdağ, Naci
1
Cai, Fengyan
1
Cao, Zike
1
Casares-Hontãnón, Pedro
1
Chang, Ya-ting
1
more ...
less ...
Published in...
All
Journal of air transport management
10
Journal of business research : JBR
6
Journal of retailing and consumer services
5
Journal of retailing
4
Quantitative marketing and economics : QME
4
Retail supply chain management : quantitative models and empirical studies
4
Journal of marketing
3
Journal of marketing research : JMR
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of consumer behaviour : an international research review
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Psychology & marketing
2
Review of industrial organization : RIO
2
The international review of retail, distribution and consumer research
2
Transportation research / E : an international journal
2
2007 Business & Economics Society International Conference ; Vol. 2
1
Asia Pacific journal of innovation and entrepreneurship : APJIE
1
Asia Pacific journal of management
1
Business horizons
1
Competition versus predation in aviation markets : a survey of experience in North America, Europe and Australia ; [two workshops organized by the German Aviation Research Society]
1
Consumer behavior analysis : (a) rational approach to consumer choice
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Economics of transportation : the official journal of the International Transportation Economics Association
1
Ekonomika : međunarodni časopis za ekonomsku teoriju i praksu i društvena pitanja
1
European journal of marketing : EJM
1
Global business & economics review
1
Handbook of industrial organization : volume 3
1
Handbook of low cost airlines : strategies, business processes and market environment
1
Handbook of research on applied AI for international business and marketing applications
1
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
1
Information systems research : ISR
1
International journal of contemporary hospitality management
1
International journal of industrial organization
1
International journal of market research
1
International journal of revenue management : IJRM
1
International journal of transport economics : IJTE
1
Journal of Asian finance, economics and business : JAFEB
1
Journal of advertising research
1
Journal of business economics : JBE
1
Journal of business logistics : JBL
1
more ...
less ...
Source
All
ECONIS (ZBW)
99
Showing
1
-
10
of
99
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Live shopping promotions : which categories should a retailer discount to shoppers already in the store?
Wamsler, Julia
;
Vuckovac, Denis
;
Natter, Martin
;
Ilic, …
- In:
OR spectrum : quantitative approaches in management
46
(
2024
)
1
,
pp. 135-174
Persistent link: https://www.econbiz.de/10014519164
Saved in:
2
Price promotions, beneficiary framing, and mental accounting
Fisher, Geoffrey
;
McGranaghan, Matthew
;
Liaukonyte, Jura
; …
- In:
Quantitative marketing and economics : QME
21
(
2023
)
2
,
pp. 147-181
Persistent link: https://www.econbiz.de/10014333875
Saved in:
3
Spatial transmission of price promotion for German beer retailers
Ren, Yanjun
;
Li, Xiaofei
;
Loy, Jens-Peter
- In:
Regional studies : official journal of the Regional …
57
(
2023
)
10
,
pp. 1967-1980
Persistent link: https://www.econbiz.de/10014420139
Saved in:
4
Revisiting the paradox of whether retail buyers behave more like consumers or industrial purchasers : the case of price discounts
Isojärvi, Jyrki
;
Aspara, Jaakko
;
Movarrei, Reza
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
3
,
pp. 499-521
Persistent link: https://www.econbiz.de/10013454587
Saved in:
5
Playing when paying and what happens next : customer satisfaction and word-of-mouth intention in gambled price promotions
Akbari, Karl
;
Wagner, Udo
- In:
Schmalenbach journal of business research : SBUR
73
(
2021
)
2
,
pp. 243-271
Persistent link: https://www.econbiz.de/10012622905
Saved in:
6
Are "buy X get X free" price promotions effective? : an acquisition-transaction value perspective
Bhatt, Siddharth Harshkant
;
Pai, Dinesh Ramdas
- In:
Marketing intelligence & planning
41
(
2023
)
6
,
pp. 707-721
Persistent link: https://www.econbiz.de/10014332140
Saved in:
7
Effects of online shopping channel and price discount on near-expiry food sales
Lee, Jae Young
;
Choi, Kang Jun
;
Kwack, So Yean
- In:
International journal of market research
65
(
2023
)
6
,
pp. 726-744
Persistent link: https://www.econbiz.de/10014427155
Saved in:
8
The effect of product touch information and sale proneness on consumers' responses to price discounts
Yazdanparast, Atefeh
;
Kukar-Kinney, Monika
- In:
Psychology & marketing
40
(
2023
)
1
,
pp. 146-168
Persistent link: https://www.econbiz.de/10013465217
Saved in:
9
When do amount-off discounts result in more positive consumer responses? : meta-analytic evidence
Yuan, Qin
;
Li, Jiang
;
Jiang, Yushi
;
Liu, Chun
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 46-58
Persistent link: https://www.econbiz.de/10012796059
Saved in:
10
How displaying price discounts can mitigate negative customer reactions to dynamic pricing
Keller, Alisa
;
Vogelsang, Mila
;
Totzek, Dirk
- In:
Journal of business research : JBR
148
(
2022
),
pp. 277-291
Persistent link: https://www.econbiz.de/10013325480
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->