//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Computer-assisted marketing"
~type_genre:"Working Paper"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Beziehungsmanagement"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Computer-assisted marketing
Beziehungsmarketing
654
Relationship marketing
654
Theorie
159
Theory
159
Consumer behaviour
125
Konsumentenverhalten
125
Deutschland
114
Germany
114
Kundenzufriedenheit
57
Customer satisfaction
56
Lieferantenmanagement
51
Supplier relationship management
51
USA
48
United States
48
Marketing management
46
Marketingmanagement
46
Dienstleistungsqualität
44
E-commerce
44
Electronic Commerce
44
Service quality
44
Estimation
37
Schätzung
37
Customer value
35
Kundenwert
35
Beschwerdemanagement
23
Complaint management
23
Einzelhandel
23
Retail trade
22
Confidence
20
Vertrauen
20
Bank
18
Marketing
18
Kundenbindung
17
Switching behaviour
17
Wechselverhalten
17
Customer service
16
Kundenservice
16
Salespeople
16
Verkaufspersonal
16
Brand management
15
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Book / Working Paper
8
Type of publication (narrower categories)
All
Working Paper
Article in journal
86
Aufsatz in Zeitschrift
86
Aufsatz im Buch
81
Book section
81
Hochschulschrift
36
Thesis
34
Graue Literatur
17
Non-commercial literature
17
Collection of articles of several authors
16
Sammelwerk
16
Aufsatzsammlung
12
Case study
12
Fallstudie
12
Arbeitspapier
8
Glossar enthalten
7
Glossary included
7
Handbook
6
Handbuch
6
Bibliografie enthalten
2
Bibliography included
2
Reprint
2
CD-ROM, DVD
1
Conference paper
1
Conference proceedings
1
Elektronischer Datenträger
1
Guidebook
1
Interview
1
Konferenzbeitrag
1
Konferenzschrift
1
Lehrbuch
1
Monografische Reihe
1
Ratgeber
1
Series
1
Textbook
1
more ...
less ...
Language
All
English
5
German
3
Author
All
Van den Poel, Dirk
4
Baecke, Philippe
2
Benoit, Dries F.
2
Bruggen, Gerrit H. van
1
Coussement, Kristof
1
Felden, Carsten
1
Frenzel, Felix
1
Kästle, Georg
1
Menzel, Martin
1
Stiefel, Stefanie
1
Stopka, Ulrike
1
Urban, Thomas
1
Wierenga, Berend
1
more ...
less ...
Published in...
All
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
4
Arbeitsberichte zur Wirtschaftsinformatik
1
Diskussionsbeiträge aus dem Institut für Wirtschaft und Verkehr
1
Diskussionsbeiträge der Fakultät Wirtschaftswissenschaft der Universität Duisburg-Essen, Campus Duisburg
1
ERIM report series research in management
1
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
When are CRM systems successful? : The perspective of the user and of the organization
Bruggen, Gerrit H. van
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10003088757
Saved in:
2
Improving purchasing behavior predictions by data augmentation with situational variables
Baecke, Philippe
;
Van den Poel, Dirk
-
2010
Persistent link: https://www.econbiz.de/10008821739
Saved in:
3
Benefits of quantile regression for the analysis of customer lifetime value in a contractual setting : an application in financial services
Benoit, Dries F.
;
Van den Poel, Dirk
-
2009
Persistent link: https://www.econbiz.de/10003815917
Saved in:
4
Improved marketing decision making in a customer churn prediction context using generalized additive models
Coussement, Kristof
;
Benoit, Dries F.
;
Van den Poel, Dirk
-
2009
Persistent link: https://www.econbiz.de/10003936779
Saved in:
5
Data augmentation by predicting spending pleasure using commercially available external data
Baecke, Philippe
;
Van den Poel, Dirk
-
2009
Persistent link: https://www.econbiz.de/10003936802
Saved in:
6
CRM : Consulting-Leitfaden
Frenzel, Felix
;
Menzel, Martin
;
Stiefel, Stefanie
; …
-
2009
Persistent link: https://www.econbiz.de/10008737539
Saved in:
7
Implikationen neuer Vertriebs- und Distributionsformen auf das Customer Relationship Management und die Gestaltung von virtuellen Marktplätzen im BtoC-Bereich
Stopka, Ulrike
;
Urban, Thomas
-
2003
Persistent link: https://www.econbiz.de/10002066831
Saved in:
8
Informationssysteme für analytisches Customer Relationship Management in Banken
Felden, Carsten
-
2003
Persistent link: https://www.econbiz.de/10001745592
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->