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~subject:"Confectionery industry"
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Confectionery industry
Produktentwicklung
8,737
New product development
8,683
Innovation
4,414
Innovationsmanagement
3,607
Innovation management
3,484
Produktinnovation
935
Produktgestaltung
833
Product design
795
Consumer behaviour
650
Konsumentenverhalten
649
Kundenintegration
593
Customer integration
591
Theorie
586
Theory
577
Wissensmanagement
500
Industrie
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Deutschland
494
Knowledge management
490
Manufacturing industries
484
USA
483
United States
468
Germany
454
Unternehmenserfolg
450
Firm performance
443
Knowledge transfer
440
Wissenstransfer
440
Erfolgsfaktor
435
Success factor
400
Marketingmanagement
394
Technischer Fortschritt
394
Marketing management
389
Lieferantenmanagement
387
Supplier relationship management
387
KMU
371
SME
371
Productivity
368
Technological change
368
Projektmanagement
363
Produktivität
360
Western countries
356
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Melles, Annika
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Springer-Verlag GmbH
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ECONIS (ZBW)
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Produkteinführung
Melles, Annika
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2017
Persistent link: https://www.econbiz.de/10011570418
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Produkteinführung
Melles, Annika
-
2017
Einleitung -- 2. Fallstudie "Nibbles" - auf der Suche nach demoptimalen Riegel -- 3. Fallstudien -- 4. Einführung in den Fall "Nibbles" -- Lehrstrategie -- 6. Fallanalyse -- 7. Übertragbarkeit des fallstudienspezifischen Wissens -- 8. Verzeichnisse.
Persistent link: https://www.econbiz.de/10014021246
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