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~subject:"Consumer behaviour"
~subject:"Deutschland"
~subject:"Erfolgsfaktor"
~type_genre:"Company information"
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Consumer behaviour
Deutschland
Erfolgsfaktor
International marketing
4
Internationales Marketing
4
Germany
2
Unternehmenspolitik
2
1989-1995
1
Automotive industry
1
Bayerische Motoren Werke
1
Brand management
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Business history
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1
Corporate policy
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Czech Republic
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Economic transition
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Enterprise
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Furniture retailing
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IKEA
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IKEA of Sweden <Älmhult>
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Ingvar Kamprad
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Kfz-Industrie
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Management
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Markenführung
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Marketing
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PWA Papierwerke Waldhof-Aschaffenburg Aktiengesellschaft
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Papierindustrie
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Jungbluth, Rüdiger
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Kamprad, Ingvar
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Schiele, Thomas P.
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Schmid, Doris Andrea
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Bastei-Lübbe-Taschenbuch / Sachbuch
1
Marketing
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ECONIS (ZBW)
3
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Die 11 Geheimnisse des IKEA-Erfolgs
Jungbluth, Rüdiger
-
2008
-
Vollst. Taschenbuchausg., 1. Aufl.
Persistent link: https://www.econbiz.de/10003489657
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2
Kulturspezifisches Marketing dargestellt am Beispiel BMW
Schmid, Doris Andrea
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003522510
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3
Markenstrategien wachstumsorientierter Unternehmen
Schiele, Thomas P.
-
1997
Persistent link: https://www.econbiz.de/10000987148
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