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Consumer behaviour
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International journal of consumer studies
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The influence of inner packaging’s number cue on consumption
Jin, Yufang
;
Xu, Xiaoxia
;
Zurawicki, Leon
;
Liu, Raymond
- In:
International journal of consumer studies
46
(
2022
)
4
,
pp. 1178-1192
Persistent link: https://www.econbiz.de/10013328253
Saved in:
2
Tactical deception in covert selling : a persuasion knowledge perspective
Xie, Guang-Xin
;
Boush, David M.
;
Liu, Raymond R.
- In:
Journal of marketing communications
21
(
2015
)
3
,
pp. 224-240
Persistent link: https://www.econbiz.de/10011376499
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