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~subject:"Consumer behaviour"
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Search: subject:"prosocial behavior"
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Consumer behaviour
Soziales Verhalten
228
Social behaviour
226
prosocial behavior
224
Experiment
163
Prosocial behavior
152
Altruism
110
Altruismus
107
Fundraising
75
Behaviour
66
Verhalten
66
Charity
63
Wohltätigkeit
62
Konsumentenverhalten
56
Theory
42
Verhaltensökonomik
42
Behavioral economics
41
Theorie
41
Personality psychology
33
Persönlichkeitspsychologie
33
Motivation
32
Ethics
31
Ethik
29
Emotion
23
Game theory
22
Leistungsmotivation
22
Spieltheorie
22
charitable giving
22
Work motivation
21
Anreiz
19
Incentives
19
Corporate Social Responsibility
18
Prosocial Behavior
18
Social relations
17
Soziale Beziehungen
17
Corporate social responsibility
16
Social norm
15
Soziale Norm
15
Ehrenamtliche Arbeit
14
Leistungsanreiz
14
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Undetermined
45
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2
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Article
55
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1
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55
Aufsatz in Zeitschrift
55
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1
Graue Literatur
1
Non-commercial literature
1
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1
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English
56
Author
All
Givi, Julian
6
Bush, Alan J.
2
Dahl, Darren W.
2
Galak, Jeff
2
Kim, Sukhyun
2
McFerran, Brent
2
Moncrief, William C.
2
Morales, Andrea C.
2
Olson, Jenny G.
2
Otterbring, Tobias
2
Park, Kiwan
2
Shannahan, Kirby L. J.
2
Shannahan, Rachelle J.
2
Shrum, L. J.
2
Ainsworth, Sarah E.
1
Aknin, Lara B.
1
Ariely, Dan
1
Axsen, Jonn
1
Baek, Tae Hyun
1
Bang, Hye Jin
1
Banker, Sachin
1
Baumeister, Roy F.
1
Bettman, James R.
1
Bijmolt, Tammo H. A.
1
Biscaia, Rui
1
Boo, Soyoung
1
Briley, Donnel A.
1
Bush, Victoria
1
Cantú, Stephanie M.
1
Cavanaugh, Lisa A.
1
Chang, Dae Ryun
1
Chapman, Cassandra M.
1
Cheah, Isaac
1
Chen, Ming
1
Chen, Ning
1
Cho, Charles H.
1
Cho, Yoon-Na
1
Choi, Dongwon
1
Choi, Jungsil
1
Chu, Hosang
1
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Journal of business research : JBR
7
Psychology & marketing
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
European journal of marketing
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of behavioral and experimental economics
2
Journal of business ethics : JOBE
2
Journal of marketing research : JMR
2
Journal of nonprofit & public sector marketing
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Journal of retailing and consumer services
2
Baltic journal of management : BJM
1
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of advertising : the review of marketing communications
1
International journal of hospitality management
1
Journal of advertising research
1
Journal of behavioral decision making
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of contemporary marketing science
1
Journal of macromarketing
1
Journal of marketing
1
Journal of marketing research
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of sport management : the official journal of the North American Society of Sport Management
1
Marketing : ZFP ; journal of research and management
1
Marketing letters : a journal of research in marketing
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
1
Revue économique : revue bimestrielle
1
Socio-economic planning sciences : the international journal of public sector decision-making
1
Theoretical economics papers
1
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ECONIS (ZBW)
56
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1
On the wisdom and utility of (under)sociality : a consumer psychology perspective
Silver, Ike
;
Small, Deborah A.
- In:
Journal of consumer psychology : JCP ; the official …
33
(
2023
)
1
,
pp. 217-220
Persistent link: https://www.econbiz.de/10014289821
Saved in:
2
When are photographs or illustrations more effective in public service ads? : the role of visual medium in consumer response toward public service advertisements
To, Rita Ngoc
- In:
Journal of advertising research
64
(
2024
)
1
,
pp. 80-102
Persistent link: https://www.econbiz.de/10014507682
Saved in:
3
The power of flattery : enhancing
prosocial
behavior
through virtual influencers
Quach, Sara
;
Cheah, Isaac
;
Thaichon, Park
- In:
Psychology & marketing
41
(
2024
)
7
,
pp. 1629-1648
Persistent link: https://www.econbiz.de/10014555637
Saved in:
4
Message assertiveness and price discounts : differences between hedonic and utilitarian consumption
Choi, Dongwon
;
Bang, Hye Jin
;
Yoon, Sukki
;
Baek, Tae Hyun
- In:
International journal of advertising : the review of …
43
(
2024
)
1
,
pp. 149-172
Persistent link: https://www.econbiz.de/10014450246
Saved in:
5
Effectiveness of corporate social marketing on
prosocial
behavior
and hotel loyalty in a time of pandemic
Boo, Soyoung
;
Kim, Miyoung
;
Kim, Tony Jooho
- In:
International journal of hospitality management
117
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014457825
Saved in:
6
Goal-gradient point rewards can increase consumers' willingness to purchase poverty-alleviating products
Zou, Fei
;
Yang, Mei
;
Zhou, Yanju
;
Deng, Yaling
;
Xie, Baiwei
- In:
Socio-economic planning sciences : the international …
92
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014528999
Saved in:
7
A social norms-based framework for understanding and predicting giver-recipient discrepancies in gift selection
Givi, Julian
;
Galak, Jeff
- In:
European journal of marketing
58
(
2024
)
4
,
pp. 1115-1140
Persistent link: https://www.econbiz.de/10015047356
Saved in:
8
The effectiveness of cause-related marketing : a meta-analysis on consumer responses
Schamp, Christina
;
Heitmann, Mark
;
Bijmolt, Tammo H. A.
; …
- In:
Journal of marketing research
60
(
2023
)
1
,
pp. 189-215
Persistent link: https://www.econbiz.de/10013474564
Saved in:
9
Determinants of consumer attitudes toward prosocial products : a focus on the communication of love (vs. pride, hope, and compassion) within advertisements
Gierl, Heribert
- In:
Marketing : ZFP ; journal of research and management
45
(
2023
)
1
,
pp. 4-29
Persistent link: https://www.econbiz.de/10014280965
Saved in:
10
The oversensitivity in gift-giving phenomenon
Givi, Julian
;
Mu, Yumei
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
4
,
pp. 619-631
Persistent link: https://www.econbiz.de/10014458437
Saved in:
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