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~subject:"Consumer motivation"
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Consumer motivation
Consumer behaviour
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Konsumentenverhalten
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Shopping value
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Einzelhandel
17
Retail trade
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Hedonic shopping value
14
Online retailing
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Online-Handel
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Customer satisfaction
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Kundenzufriedenheit
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Utilitarian shopping value
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shopping value
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E-commerce
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Einkaufszentrum
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Electronic Commerce
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Emotion
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Shopping center
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Store design
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Brand image
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Brand management
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Impulse buying
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Ladengestaltung
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Markenführung
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Markenimage
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Retailing
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Utilitarianism
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Utilitarismus
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Appropriateness
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Atmospherics
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Categorization theory
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Cognitive fit
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Consumer Shopping Value
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Dey, Dipanjan Kumar
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Kumar, Mukesh
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Parsad, Chandan
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Prashar, Sanjeev
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Srivastava, Ankur
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Vijay, T. Sai
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Journal of Indian business research
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Journal of retailing and consumer services
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ECONIS (ZBW)
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1
Do promotion and prevention focus influence impulse buying : the role of mood regulation, shopping values, and impulse buying tendency
Parsad, Chandan
;
Prashar, Sanjeev
;
Vijay, T. Sai
; …
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012581915
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2
Impulse buying intentions of young consumers from a hedonic shopping perspective
Dey, Dipanjan Kumar
;
Srivastava, Ankur
- In:
Journal of Indian business research
9
(
2017
)
4
,
pp. 266-282
Persistent link: https://www.econbiz.de/10011761773
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