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Consumer-generated content
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Kim, Da Yeon
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Kim, Sang Yong
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Journal of retailing and consumer services
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Investigating the effect of customer-generated content on performance in online platform-based experience goods market
Kim, Da Yeon
;
Kim, Sang Yong
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014365055
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