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~subject:"Credibility"
~subject:"Tiere"
~type_genre:"Aufsatz in Zeitschrift"
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Search: person:"Beverland, Michael"
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Credibility
Tiere
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Beverland, Michael B.
7
Farrelly, Francis
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Lim, Elison Ai Ching
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Napoli, Julie
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Dickinson, Sonia J.
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Dickinson-Delaporte, Sonia
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Journal of business research : JBR
3
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2
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ECONIS (ZBW)
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1
Animals in our lives : an interactive well-being perspective
Wünderlich, Nancy V.
;
Mosteller, Jill
;
Beverland, …
- In:
Journal of macromarketing
41
(
2021
)
4
,
pp. 646-662
Persistent link: https://www.econbiz.de/10012794247
Saved in:
2
The brand authenticity continuum : strategic approaches for building value
Napoli, Julie
;
Dickinson-Delaporte, Sonia
;
Beverland, …
- In:
Journal of marketing management : MM
32
(
2016
)
13/14
,
pp. 1201-1229
Persistent link: https://www.econbiz.de/10011585295
Saved in:
3
Measuring consumer-based brand authenticity
Napoli, Julie
;
Dickinson, Sonia J.
;
Beverland, Michael B.
; …
- In:
Journal of business research : JBR
67
(
2014
)
6
,
pp. 1090-1098
Persistent link: https://www.econbiz.de/10010364522
Saved in:
4
Unleashing the animal within : exploring consumers' zoomorphic identity motives
Healy, Michael John
;
Beverland, Michael B.
- In:
Journal of marketing management : MM
29
(
2013
)
1/2
,
pp. 225-248
Persistent link: https://www.econbiz.de/10009733416
Saved in:
5
The quest for authenticity in consumption : consumers’ purposive choice of authentic cues to shape experienced outcomes
Beverland, Michael B.
;
Farrelly, Francis J.
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
5
,
pp. 838-856
Persistent link: https://www.econbiz.de/10003945187
Saved in:
6
Exploring the dark side of pet ownership : status- and control-based pet consumption
Beverland, Michael B.
;
Farrelly, Francis
;
Lim, Elison …
- In:
Journal of business research : JBR
61
(
2008
)
5
,
pp. 490-496
Persistent link: https://www.econbiz.de/10003709370
Saved in:
7
Commentary on Exploring the dark side of pet ownership : status- and control-based pet consumption ; a reinterpretation of the data
Ahuvia, Aaron
- In:
Journal of business research : JBR
61
(
2008
)
5
,
pp. 497-499
Persistent link: https://www.econbiz.de/10003709372
Saved in:
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