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Customer analysis
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The international review of retail, distribution and consumer research
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An omnichannel approach to retailing : demystifying and identifying the factors influencing an omnichannel experience
Hickman, Ellie
;
Kharouf, Husni
;
Sekhon, Harjit
- In:
The international review of retail, distribution and …
30
(
2020
)
3
,
pp. 266-288
Persistent link: https://www.econbiz.de/10012253877
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