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~subject:"Customer experience"
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Customer experience
Einzelhandel
19
Retail trade
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Online retailing
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Beziehungsmarketing
11
Consumer behaviour
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Konsumentenverhalten
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omnichannel retail
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Lieferkette
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Vertriebsweg
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Customer analysis
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Digitalisierung
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Digitization
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Kundenanalyse
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Bestandsmanagement
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Food retailing
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Park, Jaejin
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Park, Younggeun
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Szozda, Natalia
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Zhang, Hao
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Zhang, Xueting
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Journal of fashion marketing and management
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Journal of retailing and consumer services
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ECONIS (ZBW)
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1
Demonstrating the influencing factors and outcomes of customer experience in
omnichannel
retail
Zhang, Xueting
;
Park, Younggeun
;
Park, Jaejin
;
Zhang, Hao
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014462160
Saved in:
2
Omnichannel as a driver of digitalization : evidence from the emerging market in the fashion industry
Szozda, Natalia
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 905-923
Persistent link: https://www.econbiz.de/10014430527
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