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Customer satisfaction
Macau casinos
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Beziehungsmarketing
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Consumer behaviour
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Dienstleistungsqualität
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Macau
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Chinese gamblers
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Southeast Asia
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Südostasien
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attitudinal loyalty
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behavioral loyalty
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employee
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Prentice, Catherine
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Zeng, Zhong Lu
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International journal of hospitality management
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Services marketing quarterly
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ECONIS (ZBW)
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A patron, a referral and why in
Macau
casinos
: the case of mainland Chinese gamblers
Zeng, Zhong Lu
;
Prentice, Catherine
- In:
International journal of hospitality management
36
(
2014
),
pp. 167-175
Persistent link: https://www.econbiz.de/10010239298
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2
Attitudinal and behavioral loyalty amongst casino players in Macau
Prentice, Catherine
- In:
Services marketing quarterly
34
(
2013
)
4
,
pp. 309-321
Persistent link: https://www.econbiz.de/10010208598
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