//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Data Mining"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Mariani, Marcello"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Data Mining
Consumer behaviour
12
Innovation
12
Konsumentenverhalten
12
Tourism
12
Viral marketing
12
Virales Marketing
12
Tourism industry
11
Tourismuswirtschaft
11
Big data
10
Internet marketing
10
Online-Marketing
10
Tourismus
10
Artificial intelligence
8
Bibliometrics
8
Bibliometrie
8
Gastgewerbe
8
Hospitality industry
8
Innovation management
8
Innovationsmanagement
8
Inter-firm cooperation
8
Künstliche Intelligenz
8
Unternehmenskooperation
8
eWOM
8
Coopetition
7
Data mining
7
Koopetition
7
Social Web
7
Social web
7
Tourism marketing
7
Tourismusmarketing
7
Digitalisierung
6
Digitization
6
Big Data
5
Customer satisfaction
5
E-commerce
5
Electronic Commerce
5
Firm performance
5
Kundenzufriedenheit
5
Online reviews
5
more ...
less ...
Online availability
All
Undetermined
5
Free
2
Type of publication
All
Article
7
Type of publication (narrower categories)
All
Article in journal
7
Aufsatz in Zeitschrift
7
Language
All
English
7
Author
All
Mariani, Marcello M.
7
Borghi, Matteo
2
Boccali, Filippo
1
Gretzel, Ulrike
1
Laker, Benjamin
1
Matarazzo, Michela
1
Mora-Cruz, Alexandra
1
Nambisan, Satish
1
Perez-Vega, Rodrigo
1
Visani, Franco
1
Wamba, Samuel Fosso
1
Wirtz, Jochen
1
more ...
less ...
Published in...
All
Technological forecasting & social change : an international journal
3
Journal of business research : JBR
1
Journal of management & governance
1
Psychology & marketing
1
Tourism management : research, policies, practice
1
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
AI in marketing, consumer research and psychology : a systematic literature review and research agenda
Mariani, Marcello M.
;
Perez-Vega, Rodrigo
;
Wirtz, Jochen
- In:
Psychology & marketing
39
(
2022
)
4
,
pp. 755-776
Persistent link: https://www.econbiz.de/10013165434
Saved in:
2
Does cultural distance affect online review ratings? : measuring international customers’ satisfaction with services leveraging digital platforms and big data
Mariani, Marcello M.
;
Matarazzo, Michela
- In:
Journal of management & governance
25
(
2021
)
4
,
pp. 1057-1078
Persistent link: https://www.econbiz.de/10012656535
Saved in:
3
Do submission devices influence online review ratings differently across different types of platforms? : a big data analysis
Mariani, Marcello M.
;
Borghi, Matteo
;
Laker, Benjamin
- In:
Technological forecasting & social change : an …
189
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014266258
Saved in:
4
Innovative value-based price assessment in data-rich environments : leveraging online review analytics through Data Envelopment Analysis to empower managers and entrepreneurs
Boccali, Filippo
;
Mariani, Marcello M.
;
Visani, Franco
; …
- In:
Technological forecasting & social change : an …
182
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013449202
Saved in:
5
Innovation analytics and digital innovation experimentation : the rise of research-driven online review platforms
Mariani, Marcello M.
;
Nambisan, Satish
- In:
Technological forecasting & social change : an …
172
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013174436
Saved in:
6
Exploring how consumer goods companies innovate in the digital age : the role of big data analytics companies
Mariani, Marcello M.
;
Wamba, Samuel Fosso
- In:
Journal of business research : JBR
121
(
2020
),
pp. 338-352
Persistent link: https://www.econbiz.de/10012417351
Saved in:
7
Online reviews : differences by submission device
Mariani, Marcello M.
;
Borghi, Matteo
;
Gretzel, Ulrike
- In:
Tourism management : research, policies, practice
70
(
2019
),
pp. 295-298
Persistent link: https://www.econbiz.de/10011949665
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->