//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Deutschland"
~subject:"Indien"
~subject:"Markenführung"
~type_genre:"Book section"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Lippenstift"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Deutschland
Indien
Markenführung
Cosmetics
33
Kosmetik
33
Frauen
7
Women
7
Brand management
5
Germany
5
Consumer behaviour
4
Konsumentenverhalten
4
Social Web
4
Social web
4
Brand
3
Brand image
3
China
3
India
3
Indonesia
3
Indonesien
3
Markenartikel
3
Markenimage
3
Marketing management
3
Marketingmanagement
3
Advertising effects
2
Arzneimittel
2
Business model
2
Consumer motivation
2
Consumer preferences
2
Corporate culture
2
Cosmetics industry
2
Facheinzelhandel
2
Fashion
2
Gender Economics
2
Gender economics
2
Geschäftsmodell
2
International economic relations
2
Internationale Wirtschaftsbeziehungen
2
Internet marketing
2
Islam
2
Kaufmotiv
2
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
11
Type of publication (narrower categories)
All
Book section
Article in journal
24
Aufsatz in Zeitschrift
24
Aufsatz im Buch
11
Graue Literatur
9
Non-commercial literature
9
Case study
7
Fallstudie
7
Arbeitspapier
5
Market information
5
Marktinformation
5
Working Paper
5
Hochschulschrift
4
Thesis
4
Amtsdruckschrift
1
Annual report
1
Bibliografie enthalten
1
Bibliography included
1
Business report
1
Collection of articles of several authors
1
Conference paper
1
Forschungsbericht
1
Geschäftsbericht
1
Government document
1
Jahresbericht
1
Konferenzbeitrag
1
No longer published / No longer aquired
1
Sammelwerk
1
Statistik
1
Umfrage
1
more ...
less ...
Language
All
English
6
German
5
Author
All
Agrawal, Tushar
1
Ahmad, Alaeddin Mohammad Khalaf
1
Bengtsson, Anders
1
Dollinger, Sandra
1
Eberhart, Andrea K.
1
Forst, Floriane von der
1
Gupta, Sumeet
1
Haubach, Christian
1
Heine, Friederike
1
Hertle, Thomas
1
Jain, Priyanka
1
Jaisinghani, Dolly
1
Kjeldgaard, Dannie
1
Kreß, Katja
1
Litzenroth, Heinrich A.
1
Møller Bjerrisgaard, Sofie
1
Naderer, Gabriele
1
Padma, R.
1
Rathi, Ritika
1
Sharma, Pawan Kumar
1
Srivastava, Mukta
1
Stepputtis, Brigitte
1
Zakzouk, Fida Amin
1
more ...
less ...
Published in...
All
Cases on branding strategies and product development : successes and pitfalls
2
Retail Business : Perspektiven, Strategien, Erfolgsmuster : mit Fallstudien und Praxisbeispielen von Aldi, Budnikowsky, Dell, Görtz, Hugo Boss, Keen On fashion, Kiehl´s, Lush, Otto Group, Sport Scheck, Takko
2
Brands : interdisciplinary perspectives
1
Brands with a conscience : how to build a successful and responsible brand
1
Cases on supply chain and distribution management : issues and principles
1
Digitalisierung des Handels mit ePace : innovative E-Commerce-Geschäftsmodelle und digitale Zeitvorteile
1
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
1
Innovation in der Nachhaltigkeitsforschung : ein Beitrag zur Umsetzung der UNO Nachhaltigkeitsziele
1
Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
1
more ...
less ...
Source
All
ECONIS (ZBW)
11
Showing
1
-
10
of
11
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The impact of brand personality on female purchasing behavior in the cosmetic industry in jordan
Zakzouk, Fida Amin
;
Ahmad, Alaeddin Mohammad Khalaf
- In:
Research on Islamic Business Concepts : Proceedings of …
,
(pp. 71-88)
.
2023
Persistent link: https://www.econbiz.de/10013541889
Saved in:
2
Mit qualitativen "insights" aus der Nische zum Mainstream: Nachhaltiger Konsum von Körperpflegeprodukten
Eberhart, Andrea K.
;
Naderer, Gabriele
;
Haubach, Christian
- In:
Innovation in der Nachhaltigkeitsforschung : ein …
,
(pp. 23-38)
.
2017
Persistent link: https://www.econbiz.de/10011705547
Saved in:
3
Healthy business : Dr Hauschka
Stepputtis, Brigitte
- In:
Brands with a conscience : how to build a successful …
,
(pp. 49-63)
.
2016
Persistent link: https://www.econbiz.de/10011572225
Saved in:
4
A case study on pitfalls in branding of Boroline
Padma, R.
;
Sharma, Pawan Kumar
- In:
Cases on branding strategies and product development : …
,
(pp. 239-253)
.
2015
Persistent link: https://www.econbiz.de/10010504638
Saved in:
5
Factors influencing the buying behavior of female consumers with reference to top three brands of make-up cosmetics in Pune City
Srivastava, Mukta
- In:
Cases on branding strategies and product development : …
,
(pp. 194-238)
.
2015
Persistent link: https://www.econbiz.de/10010504639
Saved in:
6
Consumer-brand assemblages in advertising : an analysis of skin, identity, and tattoos in ads
Møller Bjerrisgaard, Sofie
;
Kjeldgaard, Dannie
; …
- In:
Brands : interdisciplinary perspectives
,
(pp. 195-214)
.
2015
Persistent link: https://www.econbiz.de/10010478960
Saved in:
7
Beschleunigte Internationalisierung von Pure Plays - Glossybox als Erfolgsbeispiel für einen globalen Ramp-up
Forst, Floriane von der
- In:
Digitalisierung des Handels mit ePace : innovative …
,
(pp. 235-253)
.
2013
Persistent link: https://www.econbiz.de/10009773958
Saved in:
8
Kiehl's Since 1851 : von der New Yorker Apotheke zur international erfolgreichen Kosmetikmarke
Heine, Friederike
- In:
Retail Business : Perspektiven, Strategien, …
,
(pp. 435-447)
.
2013
Persistent link: https://www.econbiz.de/10009748395
Saved in:
9
LUSH Fresh Handmade Cosmetics : die etwas andere Kosmetik ; frisch, handgemacht, nackt, nachhaltig - innovativ
Kreß, Katja
;
Dollinger, Sandra
- In:
Retail Business : Perspektiven, Strategien, …
,
(pp. 387-397)
.
2013
Persistent link: https://www.econbiz.de/10009748398
Saved in:
10
Multilayered distribution system in India : practice and issues
Gupta, Sumeet
;
Agrawal, Tushar
;
Jain, Priyanka
; …
- In:
Cases on supply chain and distribution management : …
,
(pp. 116-145)
.
2012
Persistent link: https://www.econbiz.de/10009660724
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->