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~subject:"Dienstleistungsqualität"
~subject:"Einzelhandel"
~subject:"Event-Marketing"
~subject:"Markenartikel"
~subject:"Markenimage"
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Search: subject:"experience"
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Dienstleistungsqualität
Einzelhandel
Event-Marketing
Markenartikel
Markenimage
Relationship marketing
25,180
Beziehungsmarketing
25,178
Consumer behaviour
10,005
Konsumentenverhalten
9,973
Customer satisfaction
5,694
Kundenzufriedenheit
5,677
Service quality
4,187
Brand management
2,887
Markenführung
2,883
Deutschland
2,570
Theorie
2,556
Theory
2,548
Germany
2,539
Social Web
2,212
Social web
2,212
Lieferantenmanagement
2,176
Supplier relationship management
2,175
Brand image
2,106
Marketingmanagement
1,967
Marketing management
1,946
Electronic Commerce
1,769
Online-Marketing
1,731
E-commerce
1,720
Internet marketing
1,713
Customer integration
1,508
Kundenintegration
1,508
Kundenwert
1,490
Customer value
1,471
Retail trade
1,439
Vertrauen
1,435
Confidence
1,432
Brand
1,400
Online retailing
1,369
Online-Handel
1,369
Event marketing
1,288
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4,118
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1,214
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Article
7,276
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1,460
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3
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Article in journal
6,553
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6,553
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723
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723
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274
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220
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220
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213
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140
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140
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131
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130
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119
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119
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90
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60
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60
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38
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38
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34
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24
Ratgeber
23
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23
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22
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19
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17
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14
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14
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6
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6
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5
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4
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4
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4
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3
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English
7,766
German
965
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9
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4
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2
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1
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1
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Han, Heesup
36
Zanger, Cornelia
35
Bruhn, Manfred
31
Gil Saura, Irene
29
Drengner, Jan
28
Loureiro, Sandra Maria Correia
28
Prentice, Catherine
24
Hollebeek, Linda D.
22
Khan, Imran
21
Klaus, Philipp
20
Mattila, Anna S.
20
Bauer, Hans H.
18
McColl-Kennedy, Janet R.
17
Nufer, Gerd
17
Rahman, Zillur
17
Wong, IpKin Anthony
17
Japutra, Arnold
16
Bang, Nguyen
15
Grewal, Dhruv
15
Gustafsson, Anders
15
Hyun, Sunghyup Sean
15
Kumar, Vikas
15
Quach, Sara
15
Gursoy, Dogan
14
Huber, Frank
14
Kumar, V.
14
Luppold, Stefan
14
Sreejesh, S.
14
Bilgihan, Anil
13
Das, Gopal
13
Fetscherin, Marc
13
Jahn, Steffen
13
Johnson, Lester W.
13
Rather, Raouf Ahmad
13
Sarkar, Abhigyan
13
Šerić, Maja
13
Ahn, Jiseon
12
Balaji, M. S.
12
Gong, Taeshik
12
Neslin, Scott A.
12
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All
Springer Fachmedien Wiesbaden
17
Books on Demand GmbH <Norderstedt>
4
Edward Elgar Publishing
2
European Health Care Conference <2, 2011, Hamburg>
2
Fachhochschule Reutlingen / European School of Business
2
Fördergesellschaft Marketing an der Universität Augsburg
2
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
2
Technische Universität Chemnitz
2
Technische Universität Chemnitz / Lehrstuhl Marketing und Handelsbetriebslehre
2
Uni-Taschenbücher GmbH
2
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
ATOUT France <Paris>
1
Ab in die Mitte! Die City-Offensive Sachsen <Projekt>
1
Banking-Forum Liechtenstein <2, 2003, Vaduz>
1
Berlin / Senatsverwaltung für Wirtschaft und Betriebe
1
Bundesverband des Deutschen Textil-Einzelhandels
1
Business Information Centre <Toronto>
1
BusinessVillage GmbH
1
Christel DeHaan Tourism and Travel Research Institute <Nottingham>
1
Conference on "Service Quality in Hospitality and Tourism: Experiencing Persian Heritage" <2016, Isfahan>
1
Deutsches Institut für Normung
1
Deutschland / Bundeswehr / Universität Hamburg
1
Dresdner Tourismus-Symposium <3, 1997, Dresden>
1
Duale Hochschule Baden-Württemberg Mannheim / Fakultät Wirtschaft
1
Duncker & Humblot
1
Dänemark / Erhvervs- og Byggestyrelsen
1
Ekonomski Institut Zagreb
1
Eventforum Mannheim <2., 2014, Mannheim>
1
Forschungsinstitut für Tourismus <Dresden>
1
Freizeit-Forschungsinstitut <Hamburg>
1
Georg-August-Universität Göttingen / Sozialwissenschaftliche Fakultät
1
Gesellschaft zur Erforschung des Markenwesens
1
Gesundheitsstadt Berlin e.V.
1
Graduate School of Business Administration
1
Great Britain / Customs Establishment
1
Heidelberger Sportbusiness-Forum <3, 1999, Heidelberg>
1
Helmut-Schmidt-Universität
1
International Conference on Services Management <North Cyprus)>
1
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Published in...
All
Journal of retailing and consumer services
409
Journal of business research : JBR
285
International journal of hospitality management
178
The journal of services marketing
114
The journal of brand management : an international journal
102
Journal of travel and tourism marketing
99
The journal of product & brand management
98
The service industries journal
96
Journal of hospitality marketing & management
93
International journal of contemporary hospitality management
85
Tourism management : research, policies, practice
83
SpringerLink / Bücher
68
Cogent business & management
66
Journal of strategic marketing
65
Journal of retailing
64
Asia Pacific journal of marketing and logistics
63
Services marketing quarterly
62
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
60
Journal of service management
57
Marketing intelligence & planning
57
Psychology & marketing
56
The international review of retail, distribution and consumer research
56
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
54
Journal of service research : JSR
54
Service business
51
International journal of retail & distribution management
50
Industrial marketing management : the international journal for industrial and high-tech firms
49
European journal of marketing : EJM
46
International journal of retail and distribution management
43
Journal of the Academy of Marketing Science
41
The TQM journal : the international review of organizational improvement
38
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
34
Journal of service research
33
International journal of event and festival management
32
Journal of marketing
32
Journal of marketing management : MM
32
Tourism management perspectives : TMP
32
International journal of electronic marketing and retailing : IJEMR
31
The international journal of bank marketing : IJBM
31
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
30
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Source
All
ECONIS (ZBW)
8,736
BASE
1
EconStor
1
USB Cologne (EcoSocSci)
1
Showing
1
-
10
of
8,739
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Eliminating customer
experience
pain points in complex customer journeys through smart service solutions
Holz, Heiko F.
;
Becker, Marc
;
Blut, Markus
;
Paluch, Stefanie
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 592-609
Persistent link: https://www.econbiz.de/10014467620
Saved in:
2
Augmented reality is the new digital banking : AR brand
experience
impact on brand loyalty
Butt, Asad Hassan
;
Ahmad, Hassan
;
Muzaffar, Asif
- In:
International journal of bank marketing
42
(
2024
)
2
,
pp. 156-182
Persistent link: https://www.econbiz.de/10014521053
Saved in:
3
New technology and in-store service encounters : an analysis of coping practices and work experiences among frontline employees
Bäckström, Kristina
- In:
The international review of retail, distribution and …
33
(
2023
)
5
,
pp. 494-518
Persistent link: https://www.econbiz.de/10014558955
Saved in:
4
Ordinary customer
experience
: conceptualization, characterization, and implications
Heinonen, Kristina
;
Lipkin, Michaela
- In:
Psychology & marketing
40
(
2023
)
9
,
pp. 1720-1736
Persistent link: https://www.econbiz.de/10014338320
Saved in:
5
Authentic omnichannel : providing consumers with a seamless brand
experience
through authenticity
Massi, Marta
;
Piancatelli, Chiara
;
Vocino, Andrea
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1280-1298
Persistent link: https://www.econbiz.de/10014291894
Saved in:
6
Embodiment, immersion, and enjoyment in virtual reality marketing experiences
Leveau, Pierre-Henry
;
Camus, Sandra
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1329-1343
Persistent link: https://www.econbiz.de/10014291912
Saved in:
7
B&B customer
experience
and satisfaction : evidence from online customer reviews
Jia, Mengke
;
Kim, Hak-Seon
;
Tao, Shuting
- In:
Service science
16
(
2024
)
1
,
pp. 42-54
Persistent link: https://www.econbiz.de/10014564178
Saved in:
8
Shared festival tourism experiences : the power and purpose of remembering together
Wood, Emma H.
;
Kinnunen, Maarit
;
Moss, Jonathan
;
Li, Yanning
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
2
,
pp. 409-427
Persistent link: https://www.econbiz.de/10014582246
Saved in:
9
The mediating role of perceived brand authenticity between brand
experience
and brand love : a cross-cultural perspective
Rodrigues, Clarinda
;
Brandão, Amélia Maria Pinto da Cunha
- In:
The journal of brand management : an international journal
31
(
2024
)
3
,
pp. 293-309
Persistent link: https://www.econbiz.de/10014583579
Saved in:
10
Emotional arousal in customer
experience
: a dynamic view
Caruelle, Delphine
;
Shams, Poja
;
Gustafsson, Anders
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535197
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