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~subject:"Dienstleistungsqualität"
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Dienstleistungsqualität
Consumer behaviour
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Job satisfaction
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Iyer, Rajesh
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Johlke, Mark C.
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Muncy, James A.
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Asia Pacific journal of marketing and logistics
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Journal of marketing education : JME
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ECONIS (ZBW)
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Customer orientation as a psychological construct : evidence from Indian B-B salespeople
Johlke, Mark C.
;
Iyer, Rajesh
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
4
,
pp. 704-720
Persistent link: https://www.econbiz.de/10011791953
Saved in:
2
Service recovery in marketing education: it's what we do that counts
Iyer, Rajesh
;
Muncy, James A.
- In:
Journal of marketing education : JME
30
(
2008
)
1
,
pp. 21-32
Persistent link: https://www.econbiz.de/10003706402
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